The Vita Coco Company
Retail Sales Manager - Minneapolis
Minneapolis, MN
Sponsorship not specified$10k-$35kDetected 12 days ago
CRMSalesAccount ManagementCommunication
About the role
- Vita Coco is the leading coconut water brand in the world, built on a simple idea: bring better-for-you, natural hydration to more people.
- Since starting in 2004, we've grown into a global business with teams in New York, London, and Singapore, and we're now publicly traded on NASDAQ under COCO.
- We move fast, stay scrappy, and care deeply about doing the right thing.
Responsibilities
- Develop plans to execute all sales objectives in your territory.
- Lead innovation launches and drive excitement throughout the network.
- Oversee point‑of‑sale materials for both internal and distributor partners.
- Deliver regular trade recaps highlighting wins and opportunities for distributor sales managers
- Establish and maintain strong partnerships with the Distributor Sales teams to amplify overall sales effectiveness.
- Utilize CRM Tools to build account call history, record accomplishments and optimize daily schedule.
- Maintain relationships and conduct regular business meetings with District Managers at critical retailers.
- Proven ability to drive in‑store execution, including distribution, display, and shelf set improvement.
- Manage time and priorities effectively to stay organized and meet goals.
- Communicate with influence and deliver clear, compelling presentations.
Requirements
- 1+ years of experience with field sales, retail execution, or account management, preferably within CPG, beverage, or DSD environments.
- Comfort managing Top retail accounts and engaging with District Managers and store leadership.
- Experience using sales and execution tools (e.g., Repsly, iDig, or similar CRM/sales platforms)
Nice to have
- Ability to travel regularly within the assigned market
- Ability to lift cases of product between 10-35 pounds and place products on overhead shelving
- Ability to walk upwards of ~20k steps daily
- stand and walk for long periods of time
- The base pay actually offered may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.
- We welcome you to apply-even if you don't check every box.
- We're big fans of curious, growth-minded people who want to learn, contribute, and make an impact.
Compensation
- This is a reasonable estimate of the current pay range for this position.
Company info
- bring better-for-you, natural hydration to more people.
- As a Public Benefit Corporation and Certified B Corp, we're committed to supporting farming communities, sourcing responsibly, and building products that are better for people and the planet.
- We're now looking for someone who's excited to join a growing, purpose-driven company and help shape what comes next.
- Experience working with distributor partners and retail customers.
- Build strong relationships with partners and customers.
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