Learfield

Learfield

Associate Business Development Manager - University of North Carolina Greensboro

Greensboro, NC

Sponsorship not specifiedDetected 27 days ago
CRMBusiness DevelopmentExcelResearchCommunicationMicrosoft Office

About the role

  • We're seeking a motivated sales professional to join our growing sponsorship business.
  • This hybrid role blends sales and activation responsibilities and is ideal for someone who thrives in a fast-paced, team-oriented environment and is eager to make an impact in collegiate athletics sponsorship.
  • If you're ready to contribute to a high-performing team and grow your career in sports marketing, we'd love to connect with you.

Responsibilities

  • Actively contribute to revenue generation by developing and selling creative sponsorship packages that meet and exceed assigned sales goals.
  • Manage a personal book of business while supporting broader sales efforts through pipeline development, prospect research, and client outreach.
  • Collaborate cross-functionally with activation, marketing, and operations teams to ensure seamless execution of partner campaigns.
  • Build and maintain strong relationships with local, regional, and national clients as well as university partners, athletic department staff, and internal stakeholders-serving as a trusted representative of both Learfield and the university.
  • Support in the creation of end-of-season recaps and other deliverables that demonstrate partnership value.
  • Provide general support to the General Manager and property team, including expense processing, invoicing, and other budgetary needs.
  • Build and maintain strong relationships with university partners, athletic department staff, and internal stakeholders-serving as a trusted and respected representative of both Learfield and the university.
  • In this role, you'll support both revenue generation and partnership execution.
  • You'll contribute to outreach strategies, assist with activations and account support, and help deliver an outstanding partner and fan experience.
  • This includes asset fulfillment, reporting, and operational support.

Requirements

  • 2+ years of experience in sales, marketing, sponsorship, client service, or a related field
  • Ability to work evenings and weekends as needed for game days and events

Nice to have

  • Experience supporting or executing sports sponsorships, including digital, social, signage, and experiential elements
  • Familiarity with CRM tools and Microsoft Office Suite (PowerPoint, Excel, Word)
  • Bachelor's degree from an accredited four-year college or university
  • Learfield is an Equal Opportunity Employer.
  • We provide equal employment opportunities to applicants and employees without regard to race
  • sexual orientation
  • religious practices and observances
  • status as a protected veteran or spouse/family member of a protected veteran

Compensation

  • Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental

Visa & Work Authorization

  • We're seeking a motivated sales professional to join our growing sponsorship business.
  • This hybrid role blends sales and activation responsibilities and is ideal for someone who thrives in a fast-paced, team-oriented environment and is eager to make an impact in collegiate athletics sponsorship.

This listing is sourced directly from Learfield's careers page and normalized into a canonical job model.