Iowastate

Iowastate

Marketing Specialist II

Ames, IA · Mid · Full-time

No sponsorshipDetected 6 days ago
PhotoshopIllustratorAdobe Creative SuiteInDesignForecastingHRPhotographyCommunicationWriting

About the role

  • As the Marketing Specialist, you'll play a key role in elevating the University Museums' presence and impact as a resource for university audiences and an attraction for visitors to Iowa State and Ames.
  • You will use strong writing skills and both traditional and digital marketing to help tell the story of University Museums.

Responsibilities

  • Strategic Direction: Develop and implement a comprehensive marketing strategy that enhances the visibility and reputation of the University Museums.
  • Promotion & Outreach: Drive promotional efforts for exhibitions, public programs, special events, and more. Engage with audiences on campus and beyond-locally, regionally, and nationally.
  • Digital Presence: Maintain and enhance our website and social media channels (Instagram and Facebook) to keep our community informed and engaged.
  • Budget & Metrics: Set and achieve measurable marketing goals in line with an overall strategic plan while managing a balanced budget. Track and report on marketing and communication metrics to drive continuous improvement.
  • Public Relations: Develop public relations materials that align with our unified voice, handle media inquiries, and represent the museum in several communications committees.
  • Event Support: Assist with both in-person and virtual programs and events, including those held outside regular office hours.
  • Working under the general guidance of the Director and Chief Curator and in close coordination with our team, you'll lead the charge in crafting and executing innovative marketing strategies and communication plans that captivate and engage our campus and community audience.
  • Develop and implement a comprehensive marketing strategy that enhances the visibility and reputation of the University Museums.
  • Drive promotional efforts for exhibitions, public programs, special events, and more.
  • Maintain and enhance our website and social media channels (Instagram and Facebook) to keep our community informed and engaged.

Requirements

  • Bachelor's degree and 3 years of related experience

Nice to have

  • Demonstrated experience implementing marketing strategies and long-range plans (forecasting)
  • Strong experience managing and running an organization's website and social media
  • Experience designing communications/marketing materials such as brochures, posters, invitations, and other media using Adobe Creative Suite (InDesign, Photoshop, and Illustrator) and original photography
  • Ready to take your career to the next level and be a driving force in our marketing and communications efforts?
  • Candidates must be legally authorized to work in the U.S. on an ongoing basis without sponsorship.
  • Immigration sponsorship is not available for this position.
  • Application Instructions:
  • To apply for this position, please click on "Apply" and complete the Employment Application.

Compensation

  • Number of Months Employed Per Year:

Benefits

  • Retirement benefits including defined benefit and defined contribution plans
  • Generous vacation, holiday, and sick time and leave plans
  • Life insurance and long-term disability
  • Flexible Spending Accounts
  • Various voluntary benefits and discounts
  • Wellbeing program
  • Develop media advertising plans and ensure cost-effective coverage.

Equal opportunity

  • Iowa State University does not discriminate on the basis of race, color, age, ethnicity, religion, national origin, pregnancy, sexual orientation, genetic information, sex, marital status, disability, or status as a U.S. Veteran.
  • Inquiries regarding non-discrimination policies may be directed to Office of Equal Opportunity, 2680 Beardshear Hall, 515 Morrill Road, Ames, Iowa 50011, Tel.
  • 515-294-7612, email eooffice@iastate.edu.
  • General ISU compensation information can be found on the University Human Resources website.

Visa & Work Authorization

  • Candidates must be legally authorized to work in the U.S. on an ongoing basis without sponsorship.

This listing is sourced directly from Iowastate's careers page and normalized into a canonical job model.