PMs for Hire

Web Product Manager

San Francisco, CA | New York City, NY

H1B sponsorship available$305k-$385kDetected 26 days ago

Data ScienceNLPA/B TestingProduct StrategySEOLogisticsResearchCommunicationPublic Speaking

About the role

You will work in a fast paced environment driving awareness, preference, and adoption for Claude across prosumer and enterprise audiences.
Stand up the web experimentation program across claude.com.
Raise the team's experimentation velocity and rigor over time by setting up hypotheses, prioritizing landing page creation, analysis, and rollout.

Drive conversion rate optimization across acquisition, signup, and checkout funnels, identifying the highest-leverage opportunities and partnering with Web Design and Growth Product to ship them
Lead our international and localization strategy for the web, partnering with regional marketing and localization teams to ensure our surfaces perform in every market we serve
Partner with Growth Product, Data, and Enterprise Marketing to build the tooling, instrumentation, and funnel infrastructure that make web experimentation fast and measurable
Collaborate with SEO and paid channel owners on on-page requirements and landing page experiments
Build a durable measurement story for the web, for example, what we're testing, what we've learned, and what it's worth to the business. Communicate it regularly to marketing and executive leadership.
Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

Strong strategic thinking abilities, with the ability to translate Anthropic's business goals into a clear, prioritized web roadmap that aligns with broader marketing and product strategy
Track record of driving measurable business results through the web in competitive, fast-moving markets
A track record of running experimentation programs that moved meaningful business metrics, with a clear ROI story rather than just a backlog of A/B tests
Years of experience required will correlate with the internal job level requirements for the position

10+ years of experience in web product management, web growth, digital strategy, CRO, or web experimentation at consumer or B2B technology companies
In-depth knowledge of technical SEO and site architecture
A background marketing AI, developer, or other technical products to both consumer and enterprise audiences
Fluency shipping and optimizing localized web experiences across international markets
Familiarity with developer-focused web surfaces
Led large, cross-functional web initiatives with measurable impact on conversion and brand perception

$305,000 - $385,000 USD
Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience
Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
However, some roles may require more time in our offices.

As the first web product manager, you will develop and execute the vision that turns our websites into our strongest acquisition, conversion, and storytelling channels.
Own the web experience strategy for claude.com, setting the vision for how our marketing surfaces work together as a portfolio and ensuring each site performs against its audience and goals
Minimum education: Bachelor's degree or an equivalent combination of education, training, and/or experience

We are looking for a strategic builder.
Anthropic's mission is to create reliable, interpretable, and steerable AI systems.
We are seeking a Web Product Manager to build and lead the strategy and roadmap for claude.com.

However, we aren't able to successfully sponsor visas for every role and every candidate.
But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.
We do sponsor visas!

This listing is sourced directly from PMs for Hire's careers page and normalized into a canonical job model.