SharkNinja
Principal Firmware Engineer
Needham, MA, United States · Principal
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$6,198 more — $162,198 — moves this role to Level III and 3 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $162,198 would place this position at wage Level III. That figure is within the posted range, and I'd like to target it. This role classifies under "Software Developers" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Software Developers (15-1252) · Boston-Cambridge-Newton, MA-NH. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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About the role
- Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
- We're not waiting for the future; we're creating it.
- If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
Responsibilities
- Own the design of the most technically demanding connected subsystems - Bluetooth/BLE and Wi-Fi stacks, Matter/Thread/Zigbee integration, display and embedded UI frameworks, and device provisioning and pairing protocols.
- Make and document the technical decisions that constrain downstream implementation: connectivity interface contracts, app/cloud API boundaries, and wireless platform selection criteria.
- Design Review & Partner Governance
- Lead technical design reviews for internal and partner-developed connected firmware
- Translate architectural intent into requirements that partners can execute without interpretation.
- Serve as the technical escalation point for partner design disputes and interoperability or integration failures.
- Assess partner technical capability in wireless and display subsystems and contribute to consolidation and qualification decisions.
- Provide the technical depth behind certification submissions - Bluetooth SIG, Wi-Fi Alliance, Matter - and own root-cause resolution when a submission fails.
- Lead technical design reviews for internal and partner-developed connected firmware; approve or reject against defined criteria.
- Define the reproducibility standard in technical terms for connected subsystems - source, toolchain, and build manifest requirements sufficient for independent rebuild of shipping binaries.
Requirements
- Education
- Bachelor's degree in Computer Engineering, Electrical Engineering, Computer Science, or related discipline required.
- Master's degree preferred.
- Experience
- 12+ years of embedded software and firmware engineering experience, with significant depth in wireless connectivity and connected-device architecture.
- Demonstrated track record as a principal, staff, or lead architect on complex connected embedded systems (BLE, Wi-Fi, Matter, Thread, Zigbee).
- Proven experience taking products through wireless certification (Bluetooth SIG, Wi-Fi Alliance, Matter).
- Proven experience defining architecture executed by external development partners and holding technical standards against outsourced work.
- Experience developing firmware for consumer electronics, home appliances, robotics, IoT devices, or related high-volume industries.
- Experience mentoring engineers and influencing technical direction without formal authority.
Nice to have
- Define reference architectures and reference implementations for wireless connectivity, display/UI, and app/cloud integration reused across product categories.
- Prototype and de-risk new connectivity, display, and app-integration technologies ahead of program commitment.
- approve or reject against defined criteria.
- Track relevant wireless standards evolution and inform architecture decisions ahead of spec changes.
- Establish and evolve coding standards, review criteria, and quality thresholds applied across internal and supplier connected-firmware codebases.
- Provide technical direction to the connected-track Senior Embedded Firmware Developer
- mentor senior and mid-level engineers across US and China teams working on connected features.
Skills
- Wireless connectivity technologies (Wi-Fi, Bluetooth/BLE, Matter, Thread, Zigbee) at protocol and stack level.
- Device provisioning, pairing, and companion app integration (BLE GATT, Wi-Fi onboarding, cloud device registration and authentication).
- Display technologies and embedded graphics/UI frameworks.
- Device security, secure boot, key management, and cybersecurity frameworks for connected products.
Compensation
- $156,000 - $185,000 USD
- The annual salary range for this position is displayed below.
- Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
Benefits
- We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.
- We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible.
- At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success.
- With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Company info
- SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
- AI at SharkNinja
- At SharkNinja, we're building an AI-native culture. We're not waiting for the future
- we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
- The Principal Connected Firmware Engineer is the senior individual technical contributor in SharkNinja's Connected Firmware organization - the deepest hands-on expert in wireless connectivity, display/UI, and device-to-app-to-cloud integration.
- This role sets technical direction on the hardest connected-architecture problems in the portfolio and holds the technical standard that internal developers and external partners build against.
- For candidates based in China</str
- Life At SharkNinja
- Outrageously Extraordinary
- SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world.
- Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains.
- At SharkNinja, we're building an AI-native culture.
This listing is sourced directly from SharkNinja's careers page and normalized into a canonical job model.