Sierra Central Credit Union

Sierra Central Credit Union

Brand Designer, System

San Francisco, CA · Full-time

Sponsorship not specifiedDetected 25 days ago
ExpressFigmaDesign SystemsMotion DesignBrand StrategySalesforceAR/VRCollaborationMentoringPublic Speaking

About the role

  • This is a foundational, systems-oriented role - equal parts strategic and hands-on.
  • Establish usage rules, rationale, and best-practice examples for all brand elements, ensuring guidelines are actionable rather than merely aspirational.
  • Enable Cross-Functional Brand Consistency

Responsibilities

  • Own the Sierra Brand Design System
  • Build, maintain, and evolve a comprehensive, living design system - covering typography, color, iconography, spacing, motion, and component patterns.
  • Create and steward a scalable token architecture that bridges brand and product, enabling consistent application across digital and physical touchpoints.
  • Define and document standards for how the Sierra visual language adapts across contexts: web, presentations, events, social, and print.
  • Define and Maintain Brand Guidelines
  • Author and continuously refine the Sierra Brand Guidelines - a clear, practical, and inspiring resource for internal teams and external partners alike.
  • Develop toolkits and templates that allow non-designers to apply the brand correctly without sacrificing quality.
  • Partner with marketing, product design, and engineering to embed brand system thinking into workflows and tooling (Figma libraries, design tokens, CMS templates).
  • Serve as the brand systems expert and primary reviewer for design output across teams - flagging inconsistencies and coaching collaborators toward higher craft.
  • Lead brand onboarding for new team members and external agency partners, ensuring fluency from day one.

Requirements

  • Proven Experience:8+ years of brand design experience with a strong focus on design systems, brand guidelines, and visual identity.
  • Strong ability to write clear, well-structured brand guidelines and system documentation - making complex decisions legible and actionable for diverse audiences.

Nice to have

  • Deep proficiency in Figma (libraries, variables, auto layout, component architecture) and the Adobe Suite.

Skills

  • Contribute to the strategic evolution of the Sierra visual identity - anticipating where the brand needs to grow as the company scales.
  • Audit existing brand expressions regularly, identifying gaps, inconsistencies, and opportunities for refinement.

Compensation

  • These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans.

Benefits

  • We want our benefits to reflect our values and offer the following to full-time employees:
  • Flexible (unlimited) paid time off
  • Medical, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Retirement plan dependent on country of employment
  • Parental leave
  • Fertility and family building benefits through Carrot
  • Discretionary benefit stipend giving people the ability to spend where it matters most
  • These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans.
  • Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies.

Company info

  • At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Tokyo, and Sydney.
  • We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do.
  • Our co-founders are Bret Taylor https://www.linkedin.com/in/brettaylor/ and Clay Bavor https://www.linkedin.com/in/claybavor/. Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google's AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.
  • At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI.
  • We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Tokyo, and Sydney.
  • We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family.
  • These values are the foundation of our work, and we are committed to upholding them in everything we do.
  • Our co-founders are Bret Taylor https://www.linkedin.com/in/brettaylor/ and Clay Bavor https://www.linkedin.com/in/claybavor/.
  • Bret currently serves as Board Chair of OpenAI.
  • Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook.
  • Bret was also one of Google's earliest product managers and co-creator of Google Maps.
  • Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs.
  • Earlier, he started and led Google's AR/VR effort, Project Starline, and Google Lens.
  • Before that, Clay led the product and design teams for Google Workspace.

Visa & Work Authorization

  • gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class
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This listing is sourced directly from Sierra Central Credit Union's careers page and normalized into a canonical job model.