BCAA
Online Marketing Specialist (18-Month Contract)
Burnaby, BC · Full-time
Sponsorship not specified$62k-$78kDetected 22 days ago
Content CalendarsSocial Media MarketingCustomer SupportResearchCommunicationCollaborationTime ManagementAdaptability
About the role
- Feel proud of what you do and help shape the future of BC at a BC Top Employer.
- We're driven by purpose - delivering peace of mind to one in three BC households with insurance, roadside assistance, auto repair, Evo Car Share and Evolve E-Bike Share.
- The Online Marketing Specialist - Social Media is responsible for managing BCAA's social media presence with a strong focus on customer service, real-time engagement, content publishing, and performance analytics.
Responsibilities
- Escalate customer concerns appropriately and partner with internal teams to ensure resolution.
- Proactively manage BCAA's online reputation and identify emerging issues or risks.
- Collaborate closely with the Content team in Brand Marketing to ensure messaging consistency and campaign alignment.
- Actively engage with the audience to build community, increase interaction, and grow followers.
- Maintain and execute the social media content calendar in alignment with marketing priorities and campaign timelines.
- Own social media performance tracking, reporting, and insights.
- Deliver regular reporting with actionable recommendations to optimize content, engagement, and customer experience.
- Partner with Content, Brand and C c onsumer Marketing, Customer Experience, IS, and other internal teams to support integrated campaigns and consistent messaging.
- Collaborate with external agencies where applicable.
- Meaningful, rewarding work for a BC Top Employer known for putting people first and constantly building a better workplace for all our team members.
Requirements
- 2-3 years of experience managing social media in a medium-to-large organization.
- Strong understanding of social media best practices, trends, and platform capabilities.
- Experience with social media management and analytics tools.
- Follow established escalation and crisis management protocols when required.
- Strong analytical skills with the ability to translate data into insights and actions.
- Education
- Post-secondary education in Marketing, Communications, or a related field.
- Experience
- Hands-on experience in social media customer service and community management.
- Experience publishing content across multiple platforms (e.g., Facebook, Instagram, TikTok, X, LinkedIn).
- Experience with publishing a pprovals and ideally with an social media engagement tool ( ie. Brandwatch or Hootsuite)
- Skills & Knowledge
- Proven ability to manage high volumes of interactions in a fast-paced environment.
- Ability to collaborate cross-functionally, especially with content and brand teams.
Nice to have
- Experience with publishing a pprovals and ideally with an social media engagement tool ( ie.
- Brandwatch or Hootsuite)
- Knowledge of privacy and compliance considerations in digital communications (Canadian context preferred).
Skills
- Excellent written communication skills with a customer-first, brand-aligned tone.
- Strong organizational and time management skills
Compensation
- The salary range for this position is $62,274.60 to $77,843.16 and is determined via job-related knowledge, skills, experience, certifications, market demand and internal equity.
Benefits
- Flexible benefits to support your health and lifestyle, and wellness dollars* to keep your body, mind and soul thriving.
- A competitive rewards package including salary performance bonus programs, pension plan*, and more to help build your personal wealth.
- Paid time off including vacation, and days for wellness, volunteering, and cultural, spiritual or religious connection.
- BCAA membership, with valuable perks and Member savings on every day and special spending, from gas and coffee to clothes, sports and event tickets, and hotels.
Company info
- The chance to make a difference every day in the lives of British Columbians, BCAA Members and our communities.
Equal opportunity
- Equal Opportunity Employer, committed to providing accessible, inclusive employment.
- BCAA is an Equal Opportunity Employer, committed to providing accessible, inclusive employment.
This listing is sourced directly from BCAA's careers page and normalized into a canonical job model.