Superpower

Superpower

Director, Product & Customer Marketing

San Francisco · Director

Sponsorship not specifiedDetected 28 days ago
Content MarketingPatient CareLeadershipActuarial Science

About the role

  • This is the founding product marketing hire, and it is a builder's role, not a manager's.
  • The hard part is not running campaigns or a team.
  • It is making a complex clinical and commercial product legible and compelling to sophisticated buyers who evaluate rigorously.

Responsibilities

  • Build the proof engine: case studies, outcomes narratives, and credibility assets that hold up to clinical and actuarial scrutiny.
  • Own packaging and pricing narrative in partnership with Product and commercial leadership: how we structure, name, and present what we sell.
  • Build the content strategy and the enablement that closes: decks, one-pagers, objection handling, and category framing for Sales and the channel.
  • Partner closely with Product, Sales, and Client Success. You see positioning, product, and the sales motion as one system.
  • Own packaging and pricing narrative in partnership with
  • You own how we position Superpower, how we package it, and how we prove it.
  • You can build a sharp narrative and an honest, defensible proof story from real-world evidence.

Nice to have

  • You see positioning, product, and the sales motion as one system.
  • 6+ years in product marketing or customer marketing, with real 0-to-1 ownership of positioning, packaging, and launch for a complex, high-consideration product.
  • A genuine craft-deep IC.
  • A storyteller who is also rigorous with data.
  • Entrepreneurial, fast, comfortable in ambiguity.
  • Strong bias to action, you ship before things are perfect.
  • The founding product marketing hire.
  • You define how we position, package, and prove Superpower to the enterprise market, the foundation everything else is built on.

Compensation

  • Competitive salary and equity in a company scaling toward generational impact.

Benefits

  • Competitive salary and equity in a company scaling toward generational impact.
  • Superpower is a new health system on a mission to extend and enhance human life.
  • Own positioning and messaging for employers, health plans, brokers, and consultants.
  • Make Superpower legible to a benefits buyer in their own language, and sharp against the alternatives.
  • At the same time you push the market on new approaches and reimagining what healthcare should look like.
  • Healthcare, benefits, or adjacent complex B2B experience strongly preferred.
  • You understand how benefits get bought and the role consultants play.

Company info

  • superpower.com/series-a http://superpower.com/series-a
  • Superpower Overview https://www.notion.so/1f58444481d080e195dbe2e2e331b3df?pvs=21
  • Culture at Superpower https://www.notion.so/Culture-at-Superpower-4321693ee66740e6ad92c449b54f42e2?pvs=21
  • We are all here to genuinely do our life's best work
  • Insanely high talent bar, never settling. A players only (see Steve Jobs https://twitter.com/founderspodcast/status/1665442439715225600?s=46&t=PK-vWojaLurY6eXl341Thw)
  • We live to work as much as we work to live. But we sustainably espouse the superpower ethos of putting health first
  • We aim to set the gold standard for team health culture on the planet - live the ethos!
  • Forerunner https://www.forerunnerventures.com/ (Top consumer healthcare VC in the world; early board members of Hims and Oura; Kirsten, founder of Forerunner, led our Series A)
  • 8VC https://8vc.com/ (leading health and bio investor)
  • Evan Moore https://www.linkedin.com/in/evanmoore/details/experience/ (Founder of Doordash; Partner at Khosla Ventures)
  • Cyan Bannister https://wellfound.com/p/cyantist (early investor into Uber and SpaceX, former partner at Founder's Fund, regarded as one of the top angels in the world)
  • Balaji Srinivasan https://x.com/balajis (ex-Coinbase CTO and angel, ex-General Partner at a16z)
  • Arielle Zuckerberg https://www.linkedin.com/in/ariellezuckerberg/ (active angel, tech leader, relatively famous brother)
  • Cameron & Tyler Winklevoss https://winklevosscapital.com/portfolio/

Visa & Work Authorization

  • We offer visa sponsorship and can support relocation to the United States for the right candidates.
Apply directly at Superpower →Create a free account for alerts like thisView Superpower immigration profile

This listing is sourced directly from Superpower's careers page and normalized into a canonical job model.