Curology

Curology

Paid Search Ads Manager

United States

Sponsorship not specified$120k-$140kDetected 49 days ago
Data VisualizationLLMsComplianceSEMGoogle AdsGoogle AnalyticsPerformance MarketingResearchProblem Solving

About the role

  • Reporting to the Senior Manager, Performance Marketing, this role takes full, independent ownership of Curology's Google Ads program, including campaign execution, performance optimization, measurement integrity, and cross-functional reporting from day one.
  • The ideal candidate is deeply experienced in paid search, comfortable owning large budgets autonomously, and moves quickly from data to insight to action.
  • They apply rigorous analytical thinking to every optimization decision, tell clear stories with performance data, and bring genuine curiosity about AI-driven tools and the evolving search landscape to continuously improve how the channel operates.

Responsibilities

  • The mission of the Paid Search Ads Manager (Google Ads) is to own and scale Curology's paid search channel as the primary driver of efficient customer acquisition within the Growth team.
  • Launch, manage, and optimize campaigns with a clear focus on lowering CAC and improving CVR; identify scaling opportunities while maintaining efficiency targets.
  • Develop and iterate on ad copy and messaging strategies informed by search intent, performance data, competitive trends, and creative testing insights.
  • Partner with internal stakeholders to align media strategy with broader acquisition and growth goals; continuously test and iterate on bidding strategies, audience targeting, creative, landing pages, and campaign structure.

Requirements

  • 5-7 years of hands-on experience managing Search Ads campaigns at scale, with demonstrated accountability for large paid media budgets.
  • Deep expertise across Search, PMax, Shopping, YouTube, and Demand Gen campaigns.
  • High data proficiency: strong analytical mindset with the ability to move from raw performance data to actionable insight quickly and independently.
  • Proven ability to scale customer acquisition efficiently while improving CAC and CVR.
  • Strong understanding of conversion optimization, attribution, and performance analytics.
  • Proficiency with Google Ads, Microsoft Ads, GA4, and Google Tag Manager.
  • Familiarity with AI/LLM tools (Claude, ChatGPT, Gemini) and demonstrated use of these tools to improve workflow, reporting, or analysis.
  • Experience with Amplitude, Contentsquare, Tableau, and/or Asana Ability to independently own and operate a performance marketing channel with minimal oversight.
  • Nice-to-Haves Experience in subscription-based businesses.
  • This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee.

Skills

  • If you require a reasonable accommodation at any point during our interview process, please notify your recruiter.)

Compensation

  • The estimated base salary range for this role is $120,000 - $140,000 per year, plus a competitive equity package and benefits.
  • Actual compensation will be determined based on several factors, including location, skills, experience, and job-related expertise.
  • This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Benefits

  • 💰 Competitive compensation and equity package (RSUs) 🥼 Comprehensive

This listing is sourced directly from Curology's careers page and normalized into a canonical job model.