Pensacola Christian College

Pensacola Christian College

Abeka Lifecycle Marketing Manager

Abeka Building, USA · Staff+

Sponsorship not specifiedDetected 75 days ago
Data AnalysisCRMCustomer SupportCommunicationProblem Solving

About the role

  • Align lifecycle initiatives with business goals, budgets, and timelines while reinforcing the value and continued use of Abeka products and services.
  • Customer Experience and Journey Optimization Map and analyze the customer journey to identify opportunities to improve satisfaction, engagement, and retention.
  • Ensure consistent, personalized communication across channels to strengthen relationships and enhance the overall customer experience.

Responsibilities

  • include developing and managing lifecycle campaigns across multiple channels, improving customer experience, and increasing lifetime value through data-driven marketing strategies.
  • This role will develop, deliver, and support initiatives that drive sustained growth of the Abeka brand through personalized communication, automation, and strategic content.
  • Develop, coordinate, and implement lifecycle marketing strategies focused on customer retention, engagement, and long-term loyalty.
  • Define and manage post-purchase customer journey stages including onboarding, engagement, renewal, and reactivation.

Requirements

  • Bachelor's Degree
  • Work Experience Required
  • 2+ years in lifecycle marketing
  • Ideal candidates must be born-again Christians and must be dedicated to training young people for serving God

Company info

  • Create and manage targeted campaigns and automated workflows that nurture customers throughout their lifecycle.

This listing is sourced directly from Pensacola Christian College's careers page and normalized into a canonical job model.