Electricair

Electricair

Founding Growth & Brand Lead

Redwood City · Contract

Sponsorship not specifiedDetected 49 days ago
SEOGoogle AdsMeta AdsBrand StrategyPhotographyLeadershipAdaptability

About the role

  • We care more about: - taste - judgment - speed - ownership - curiosity - adaptability than polished corporate experience.

Responsibilities

  • Electric Air is building a modern home climate company.
  • design and branding
  • Manage and improve paid acquisition across Google, Meta, LSA, and other channels
  • Develop experiments to improve lead quality and customer acquisition cost
  • Source and manage photographers, videographers, designers, freelancers, and agencies
  • Maintain a high bar for visual quality and brand consistency
  • Develop creative concepts for ads, videos, campaigns, social content, and physical-world branding
  • Own and improve the website experience
  • Create and iterate on landing pages
  • Support partnerships, events, workshops, and community presence

Nice to have

  • Experience with Google Ads, Meta Ads, or local acquisition
  • Experience with conversion optimization and landing pages
  • Experience directing creative production
  • Experience with local SEO or home services
  • Experience working closely with founders or small teams
  • Strong writing instincts

Company info

  • strong growth instincts
  • excellent creative judgment
  • operational intensity
  • fast execution
  • deep curiosity about customers
  • startups
  • consumer brands
  • growth roles
  • creative agencies
  • local service businesses
  • hospitality
  • independent creator/operator work
  • Have strong opinions about what makes a brand feel premium, trustworthy, and modern
  • Can distinguish between tasteful marketing and generic contractor marketing

This listing is sourced directly from Electricair's careers page and normalized into a canonical job model.