LawnStarter

Senior Product Manager, Pricing

United States · Senior · Full-time

Sponsorship not specified$140k-$175kDetected 12 days ago

API DevelopmentData ScienceA/B Testing

About the role

We're migrating from three disconnected pricing paradigms to a unified dynamic pricing system.
The roadmap has 11 priorities, a dedicated engineering team, and no full-time product owner.
Pricing infrastructure, dynamic pricing strategy, new revenue models, service availability - all yours.

The Role You'll own the full pricing and monetization domain - from the infrastructure that powers every price we show to the strategy that determines what we charge, how we bundle, and where we expand.
You own the entire pricing domain: Not a slice of pricing alongside other PM work.
We want you invested in the long-term outcome of the system you're building.
We trust you to manage your environment.

You know when the data is insufficient and a judgment call is needed.
The pricing API and data product must be built before dynamic pricing gains materialize.

Stand up A/B testing for pricing changes, measuring impact on conversion, margin, and Pro claim rates.
Problems to Solve Three pricing systems that can't talk to each other.
Pre-priced tables (1.8M+ rows of static lookups), instant quote logic (hardcoded per-service rules across APIs), and manual Pro quotes.
None can combine location + frequency + brand + supply-demand into one decision.
Mowing is 90%+ of revenue and stuck on static pricing.
Our biggest service can't apply dynamic variables like supply tightness, seasonal demand, or channel discounts.
A $3 price change swings conversion by ~10%.
24+ services need to migrate, each one different.
Bush trimming, pool cleaning, landscaping, leaf removal - different pricing variables, ordering flows, customer expectations.
No bundles or add-ons exist.

$140,000 - $175,000 Equity: Pricing decisions directly impact revenue, margin, and conversion at scale.
About LawnStarter LawnStarter is the nation's leading on-demand marketplace for lawn care and outdoor services, with over $100M in annual bookings.

Medical, dental, and vision
Flexible PTO: We focus on results.
Healthcare: Medical, dental, and vision Fully remote: Pricing work requires deep analysis and focused thinking.

You'll architect the migration to a unified system without breaking pricing that 100K+ customers rely on today.
We're expanding beyond lawn care to become the one-stop shop for all home services - operating across three brands (LawnStarter, Lawn Love, Home Gnome) on a single shared platform.
LawnStarter gives customers a price immediately and assigns a Pro.
That's a huge differentiator - but it means we have to get pricing right at scale for services where the industry norm is custom quotes for everything.

LawnStarter provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

This listing is sourced directly from LawnStarter's careers page and normalized into a canonical job model.