Prolific
VP of Marketing
United States · Vp · Full-time
Sponsorship not specified$180k-$230kDetected 7 days ago
Product StrategyStakeholder ManagementSalesResearchLeadership
About the role
- We're looking for a Head of Product Marketing to run product marketing as a discipline at Prolific.
- You'll be the connective tissue between Product, Sales, and the vertical marketing teams, ensuring we speak with one voice about what Prolific does and why it matters.
- If you're energised by growing a PMM function in a world of complexity, this will be a good fit.
Responsibilities
- Lead and develop a team of 3 PMMs, setting direction, removing blockers, and building their craft across positioning, launches, and sales enablement
- Own Prolific's product positioning and messaging architecture - the foundational narratives that vertical teams and sales build on
- You'll manage a team of three PMMs - each embedded in different parts of the business - while staying operational on the highest-stakes positioning and launches.
- Own solutions packaging and go-to-market strategy for combination of platform, participants and services
- Partner with Product leadership to shape roadmap priorities based on market signal and competitive positioning
- Experience building PMM as a function - not just executing within an established playbook
- Strong stakeholder management across Product, Sales, and executive teams - you know how to influence without authority and build trust with technical and commercial leaders
Requirements
- Proven ability to translate complex, technical products into positioning that lands with different buyer types
Nice to have
- Experience in product marketing or solutions marketing for complex B2B products, marketplaces, or platform businesses - ideally with multi-stakeholder buyer journeys
Skills
- Head of Product Marketing
- US East Coast
- Excellent writing and synthesis skills - you can take messy inputs and produce clear, compelling outputs
Compensation
- Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.
Company info
- Set the standard for PMM craft at Prolific - how we write, how we launch, how we measure impact
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This listing is sourced directly from Prolific's careers page and normalized into a canonical job model.