Teladoc Health

Teladoc Health

CAN Director of Marketing

CAN - Toronto · Director

Sponsorship not specified$120k-$170kDetected 101 days ago
CRMGrowth MarketingPerformance MarketingSalesNegotiationResearchLeadershipCommunicationCollaboration

About the role

  • Teladoc Health serves the world's leading insurers, employers, and health systems and helps millions of people around the world resolve their healthcare needs with confidence.
  • Serving over 9 million Canadians, Teladoc Health has been in Canada for more than 20 years and operates in 175 countries world-wide.
  • This role combines strategic vision with a strong focus on hands-on execution, in addition to driving awareness, adoption, and engagement through collateral, digital content and campaigns.

Responsibilities

  • Performance Marketing & Demand Generation: Lead the disciplined execution of multi-channel performance marketing and demand generation programs (digital, social, email, content, and paid channels), leveraging marketing automation, CRM, and analytics tools to generate and convert demand and to continually improve performance.
  • Market & Customer Insights Activation: Develop actionable marketing insights from quantitative and qualitative research, synthesizing market, customer, and competitive inputs into clear segment needs, messaging, content priorities, and campaign approaches that improve commercial outcomes.
  • Measurement, Analytics & Reporting: Define and report on performance metrics for campaigns, channels, and enablement effectiveness; use insights to optimize marketing investments and demonstrate measurable outcomes tied to business objectives.
  • Strong business acumen to deliver revenue.
  • Demonstrated ability to lead, build high performing teams and collaborate within cross-functional and matrixed teams: listens to diverse perspectives, builds consensus, navigates ambiguity, prioritizes opportunities, makes decisions, manages/motivates self and others.
  • Develop actionable marketing insights from quantitative and qualitative research, synthesizing market, customer, and competitive inputs into clear segment needs, messaging, content priorities, and campaign approaches that improve commercial outcomes.
  • These tools support, but do not replace, human judgment.
  • The Director ensures a unified brand story, develops actionable insights from market research, and delivers measurable results while collaborating across the organization.

Requirements

  • navigate ambiguity, prioritize opportunities, make decisions, and deliver against compressed timelines with a high degree of accountability.
  • To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily.
  • Special Projects: Lead and/or support special projects as assigned, including priority launches, strategic initiatives, and new capability builds required to support evolving business needs in Canada.
  • 5+ years people management experience required.
  • This job description is a general overview of nature and level of work performed by employees with this job designation It is not intended to be a comprehensive list of all duties, responsibilities and qualifications required for this position.

Nice to have

  • A relevant bachelor's degree in Marketing or Business is required, MBA preferred.

Compensation

  • $120,000 to $170,000/year.

Benefits

  • Teladoc Health is the global virtual care leader, offering comprehensive virtual care solutions spanning virtual care including primary, mental health, expert medical, devices and licensed platform services.
  • The Director of Marketing leads and executes growth-focused marketing strategies, with a strong focus on sales enablement through performance marketing across all Teladoc Health services in Canada.
  • Strong background in h ealthcare marketing with an un derstanding of hospital, health systems and physician practice technology buyers & users, plus insurers and employee benefit clients.

Company info

  • Teladoc Health is the global virtual care leader, offering the only comprehensive virtual care solution spanning telehealth, expert medical, and licensed platform services. Teladoc Health serves the world's leading insurers, employers, and health systems and helps millions of people around the world resolve their healthcare needs with confidence.
  • Job Description Acknowledgment
  • This job description is a general overview of nature and level of work performed by employees with this job designation It is not intended to be a comprehensive list of all duties, responsibilities and qualifications required for this position. Management reserves the right to add, delete, and/or modify any of the job duties or requirements at any time. I acknowledge that I have read and understand the above job description. By signing this job description, I understand the duties that are expected of me.
  • Why Join Teladoc Health?
  • Teladoc Health is the global virtual care leader, offering the only comprehensive virtual care solution spanning telehealth, expert medical, and licensed platform services.
  • Management reserves the right to add, delete, and/or modify any of the job duties or requirements at any time.
  • I acknowledge that I have read and understand the above job description.
  • By signing this job description, I understand the duties that are expected of me.
  • Impactful, Connected Healthcare: Support millions of Canadians across the country with accessible care within rural regions & provincial health systems, at no cost to patients.
  • Focus on Quality & Safety: Upholding the highest excellence of clinical quality standards is paramount to Teladoc Health.
  • Collaborative, Supportive Network: Our diverse community is dedicated to transforming healthcare in Canada.
  • Be a part of a growing team across Canada, that thrives on engagement, learning and growth.
  • Our Work Truly Matters: Recognized as the world leader in whole-person virtual care, Teladoc Health uses innovative platforms to provide accessible care across the full continuum of care, at every stage in a person's health journey.
  • Growth and Innovation: We are growing rapidly - Come grow with us and support our expanding mission to make healthcare more accessible.

Equal opportunity

  • At Teladoc Health we believe that personal and professional diversity is the key to innovation.
  • We hire based solely on your strengths and qualifications, and the way in which those strengths can directly contribute to your success in your new position.
  • Teladoc Health Canada, Inc. uses artificial intelligence-assisted tools as part of our recruitment process, including to screen and evaluate candidates.
  • Our hiring team makes all final decisions.

Visa & Work Authorization

  • l employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status

This listing is sourced directly from Teladoc Health's careers page and normalized into a canonical job model.