elijahrising
Digital Marketing Specialist
Houston, Texas · Full-time
Sponsorship not specifiedDetected 20 days ago
Graphic DesignSEOSEMGoogle AdsEmail MarketingSocial Media MarketingBrand StrategyCadenceResearchCommunicationOrganizational Skills
About the role
- Summary The Digital Marketing Specialist has the responsibility of executing the marketing and communications vision set by the Chief of Staff and stewarded by the Communications Manager.
- The Digital Marketing Specialist is the engine of Elijah Rising's digital presence, writing original copy and executing across email, social media, blog, website, and Google Ad Grants.
Responsibilities
- The Digital Marketing Specialist increases awareness of trafficking through consistent digital marketing, drives volunteer recruitment for ongoing programs, and produces measurable growth across digital channels.
- Leads and guides Bible studies, devotionals, and prayer and worship times as needed
- Maintain consistent messaging and branding in all digital content, working from the brand and voice guide
Requirements
- Three or more years of digital marketing experience with demonstrated ownership of email, social, content, and paid search channels required
- Strong original writing portfolio required
- Working knowledge of SEO best practices and on-page optimization required
- Basic content management system skills for website updates are required
- Comfort with analytics tools and reporting required
- Self-directed and able to plan, prioritize, and ship without daily oversight required
- Knowledge of and experience with social media marketing required
- Must have reliable transportation
- Must be able to drive a 15-passenger van
- Must be able to drive on the highway for long distances (2 hours+)
Nice to have
- Bachelor's Degree preferred
- Hands-on experience with Google Ads required (Google Ad Grants experience preferred)
- Email marketing platform experience required (ActiveCampaign preferred)
- Nonprofit, advocacy, or mission-driven organization experience preferred
- Experience with sensitive subject matter (anti-trafficking, victim services, social justice, faith-based contexts) preferred
Benefits
- The Digital Marketing Specialist has the responsibility of executing the marketing and communications vision set by the Chief of Staff and stewarded by the Communications Manager.
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