Gen Digital Inc.
Director of Product, Web Experiences
USA - New York, NY · Director
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About the role
- Centralizing ownership of the web experience layer (front-end performance, rendering strategy, experimentation, and component system) so the website operates as a scalable product platform rather than a fragmented collection of marketing pages.
- MoneyLion, now part of Gen, is a leading financial marketplace and consumer finance platform.
- We power millions of consumer financial decisions - from credit cards and personal loans to banking and investing - through our mobile, web, and enterprise-distributed Marketplace surfaces.
Responsibilities
- Own the product strategy and roadmap for Gen's web experience layer: MoneyLion.com http://MoneyLion.com, GoBankingRates, CardCritics, and the broader syndication network.
- Drive conversion rate optimization across acquisition funnels - landing pages, comparison pages, affiliate flows, and Marketplace entry points.
- Partner with Engineering on rendering strategy, front-end architecture, and the component system that powers all O&O web.
- Lead the web experimentation roadmap - site-wide testing frameworks, variant generation, and measurement discipline.
- Own web SEO product strategy in partnership with the SEO team - site structure, Core Web Vitals, schema, page performance, and indexability.
- Reduce technical debt in the front-end ecosystem and drive long-term maintainability across the O&O portfolio.
- drive decisions through rigorous experimentation and data.
- Partner with the Content Platform PM to ensure the rendering layer and the content layer compose cleanly.
- Define and track KPIs across conversion, organic traffic, engagement, and revenue per session; drive decisions through rigorous experimentation and data.
- We're always looking for smart, fearless and high-impact talent who see AI as a teammate - leveraging it to move faster and deliver meaningful results.
Nice to have
- advanced degree a plus.
- Bachelor's degree in Computer Science, Engineering, or a related field
Skills
- Deep experience with SEO - technical SEO, Core Web Vitals, schema, site architecture, and organic growth levers.
- Proven track record running large-scale web experimentation programs (A/B testing, multivariate, personalization).
- Experience in affiliate, marketplace, or comparison-site business models strongly preferred.
- Familiarity with analytics and measurement tools
- Strong collaboration with SEO, PMM, lifecycle, and growth marketing teams.
- Personal Attributes:
- Obsessed with conversion, performance, and experimentation - treats every page as a product.
- Comfortable operating across multiple brand without losing coherence.
- Strong technical partner to engineering
- can hold their own in architecture discussions.
- Pragmatic and outcome-oriented - ships iteratively and measures rigorously.
- Sees AI as a teammate - actively explores how dynamic rendering and AI-generated variants can compound web growth.
Benefits
- Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives.
- When you're part of Gen, you'll have the flexibility, tools and support to do your best work and grow your career - from flexible working options and time off to competitive pay, benefits and well-being programs.
- We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team.
- Education: Bachelor's degree in Computer Science, Engineering, or a related field
Company info
- At Gen, we are scrappy and relentlessly customer driven.
- If this sounds like you, we'd love you to be part of Gen.
This listing is sourced directly from Gen Digital Inc.'s careers page and normalized into a canonical job model.