fingerpaint

Media Director

Cedar Knolls, New Jersey · Director

Sponsorship not specifiedDetected 27 days ago

NegotiationResearchLeadershipCommunicationProblem SolvingCritical ThinkingMentoringPublic Speaking

About the role

Reset your expectations of what a healthcare agency can be.
Most of us came from large media organizations, many within holding companies.
We were looking for a better way of working, where we could leverage both our expertise and our imaginations.

Own the development and delivery of holistic, omnichannel media strategies aligned to client business objectives and brand priorities Set strategic direction for media planning, investment approach, channel roles, and partner strategy across accounts Guide and approve media recommendations, ensuring strong strategic rationale, integration with broader marketing initiatives, and alignment to performance goals Oversee media performance, working with analytics and insights teams to assess impact, identify opportunities, and inform future strategy Act as a senior strategic voice in new business efforts, including media strategy development, pitch presentations, and growth initiatives Partner with agency leadership to align media offerings with evolving client needs and market opportunities
By replacing egos with a "Never Paint by Number" philosophy, we empower our teams to create truly original work while delivering integrated marketing and life sciences solutions for patients and providers alike.
We’re a different type of media partner.
Where media strategists and activation specialists harness the power of content, intentional placements, and outcomes-based buying to drive exceptional performance.
Our best-in-class, never-paint-by-number approach to omnichannel and media planning and activation delivers efficiency and amplify successes for our diverse set of clients.

Duties and Responsibilities Strategy, Business & Account Leadership: Own the development and delivery of holistic, omnichannel media strategies aligned to client business objectives and brand priorities Set strategic direction for media pla

This role sets the strategic vision for media planning and activation and drives innovation, growth, and operational rigor across accounts.

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