Factory
Regional Director, Mid-Market
San Francisco, CA · Director
Sponsorship not specifiedDetected 19 days ago
DevOpsSalesNegotiationOutbound SalesForecastingProcurementMentoring
About the role
- This is a player-coach role for someone who has carried a bag, hit the number, and then built the team that does it repeatedly.
- You coach deals daily, run a tight forecast, and raise the bar on talent.
Responsibilities
- Own Mid-Market team revenue. Hit and exceed quarterly new-logo and expansion targets with the majority of reps hitting quota.
- Lead a team of 6-8 Mid-Market AEs. Hire, onboard, ramp, coach, and performance-manage.
- Help build/scale the playbook: refine the outbound motion, POC-to-close conversion, and the path from self-serve to enterprise.
- Partner with the CEO, Sales Engineering, Product, Engineering, Marketing, and RevOps to customize solutions, drive expansion and renewal, and compound pipeline.
- Model the work. Get in deals, talk to engineering leaders, and stay fluent in how Factory creates value.
- Own Mid-Market team revenue.
- You will lead one of the pioneer Mid-Market sales teams from the front.
- You own a team of Account Executives selling to engineering organizations under 1,500 employees, and you carry the number for the region.
- You will also anchor and help scale our San Francisco & New York City offices, hiring, ramping, and building the culture of the first and second GTM hubs.
- You will lead a team of Mid-Market Account Executives who run technical, multi-stakeholder sales cycles into engineering organizations, selling Factory's Droids to CIOs, CTOs, engineering leaders, and procurement.
Requirements
- You have hired and ramped reps, not just inherited them. - Command of forecasting, pipeline inspection, and sales process.
Nice to have
- Experience selling AI or agentic products to technical buyers.
- Early-stage or founding GTM experience (Series A/B).
- An existing network among mid-market engineering leaders.
- Anchor the SF & NYC offices.
- Establish the in-person sales culture, rituals, and bar for the first and second hubs.
- 6+ years in B2B SaaS sales, with 2+ years leading a quota-carrying team as a first-line manager, ideally in Mid-Market with complex, multi-stakeholder cycles.
- A track record of personally carrying and exceeding quota before moving into leadership.
- Proven success selling technical products to engineering buyers (developer tools, DevOps, infrastructure, or platform software strongly preferred).
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This listing is sourced directly from Factory's careers page and normalized into a canonical job model.