Profound
Creator Marketing Manager
New York, New York
Sponsorship not specified$120k-$180kDetected 43 days ago
FigmaSEOInfluencer MarketingValuationResearchCommunication
About the role
- One of your biggest advantages: Profound produces original research and proprietary data on how AI models represent brands.
- You'll use that data as creative fuel, giving creators unique angles and insights they can't get anywhere else.
- The best partnerships won't feel like ads.
Responsibilities
- Build and own Profound's creator program. Design the strategy, define the tiers, and build the engine from the ground up.
- Manage 1:1 creator partnerships end-to-end. Own always-on relationships and campaign-specific activations. How our content comes to life in the creator ecosystem is a direct result of your work.
- Turn Profound's research into creator gold. Partner with research and content teams to surface data and insights that give creators genuinely unique things to say.
- Build a creator community, not just a roster. Bring partners into the Profound orbit through early product access, data briefings, and community moments so they're invested in the category.
- Collaborate cross-functionally. Work with Social Distribution, Content, PMM, and Comms to amplify creator work and ensure it ladders up to bigger campaign beats.
- Own measurement. Build the framework for how creator marketing connects to awareness, engagement, and pipeline. Report on what's working and reallocate accordingly.
- You think in programs, not posts. You build repeatable systems: clear briefs, structured tiers, playbooks that scale.
- Build and own Profound's creator program.
Requirements
- 3 to 5+ years in creator or influencer marketing, ideally in B2B, SaaS, or marketing technology where you're reaching a professional audience.
- You have relationships.
- You know the names, the niches, and who actually moves their audience.
- You know how to use data as a creative brief.
Nice to have
- experience in marketing technology, AI, and Martech.
- Familiarity with the AEO and SEO creator ecosystem across LinkedIn, YouTube, and newsletters.
- Profound is the marketing platform for the AI era.
- As people increasingly turn to ChatGPT, Perplexity, and Gemini to decide what to buy, we give brands the intelligence to see how AI represents them and the Agents to act on it.
- Today, ~13% of the Fortune 500, plus companies like Ramp, Figma, Chime, Calendly, and DocuSign, use Profound to turn AI Search from a black box into a measurable growth channel.
- This isn't a campaign coordinator role.
- It's a builder role.
Compensation
- For this role, the expected base salary range is $120,000 to $180,000, plus equity and a full suite of benefits and perks.
- Final compensation will depend on your experience and fit.
Benefits
- For this role, the expected base salary range is $120,000 to $180,000, plus equity and a full suite of benefits and perks.
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This listing is sourced directly from Profound's careers page and normalized into a canonical job model.