Variance
Product Marketing Lead
San Francisco · Exec
Sponsorship not specifiedDetected 113 days ago
Machine LearningStrategic CommunicationsSalesResearchLeadershipCommunicationWriting
About the role
- Our office is located in San Francisco, CA.
Responsibilities
- Partner with leadership on category creation and strategic communications
- Early and High-Leverage Role: Help define the company narrative and build the product marketing function from the ground up
- Help define the company narrative and build the product marketing function from the ground up
Requirements
- Ability to work cross-functionally across product, sales, design, and leadership with high ownership
- Comfort operating in ambiguity and building the function from 0 to 1
- Own company and product positioning, messaging, and narrative development
- Lead product launches and bring new capabilities to market with clarity and urgency
- Build high-quality sales enablement materials, including pitch decks, one-pagers, objection handling, and battlecards
- Develop customer stories, case studies, and proof points that support enterprise sales
Nice to have
- 4-8 years of experience in product marketing, strategic marketing, or founder's office / GTM roles at high-growth B2B SaaS companies
- Exceptional ability to distill complex technical products into crisp positioning and messaging
- Experience owning product launches, sales enablement, customer-facing collateral, and competitive intelligence
- Strong commercial instincts and an understanding of enterprise buying motions
- Excellent writing skills across website copy, decks, case studies, and thought leadership
- Familiarity with AI/ML, infrastructure, security, fraud, compliance, or risk markets strongly preferred
- Bachelor's degree or equivalent practical experience
Benefits
- Platinum medical, dental, and vision coverage
- Unlimited PTO, sick leave, and parental leave
- $100 monthly wellness stipend
- Top-Tier Benefits
Company info
- Variance supports major enterprise customers with large budgets, urgent pain, and significant expansion potential
- Real Market Pull: Variance supports major enterprise customers with large budgets, urgent pain, and significant expansion potential
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