Vivrelle
Manager, TikTok & Content Strategy (Social Media)
New York
Sponsorship not specified$80k-$100kDetected 47 days ago
Content MarketingContent CalendarsOrganizational Skills
About the role
- This role is ideal for someone who is equal parts creator, strategist, trend forecaster, and storyteller.
Responsibilities
- Own and execute Vivrelle's TikTok content strategy, with a focus on growth, engagement, and brand awareness.
- Conceptualize, create, film, edit, and publish high-performing short-form content across TikTok and Instagram Reels.
- Develop creative concepts designed to maximize reach, engagement, and viral potential while remaining authentic to the Vivrelle brand.
- Analyze performance metrics and social insights to continuously optimize content strategy.
- Collaborate cross-functionally with marketing, partnerships, membership, and creative teams to support key campaigns and launches.
- Engage with creators, influencers, and the broader social community to help build brand relevance and conversation.
- Proven track record of creating content that drives meaningful engagement and audience growth.
- High-performing content regularly drives engagement, reach, community growth, and brand awareness.
- Vivrelle is seeking a highly creative, TikTok-obsessed Social Media Manager to lead our short-form content strategy and execution.
- This person lives and breathes social media, understands internet culture in real time, and knows how to turn trends into brand-building moments.
Requirements
- 3+ years of experience managing social media for a brand, agency, media company, or creator.
- Strong understanding of social strategy, content planning, and performance analytics.
- Experience filming and editing short-form video content.
- Ability to move quickly, adapt to trends, and execute ideas efficiently.
Nice to have
- Passion for fashion, luxury, lifestyle, and consumer brands is a plus.
Compensation
- What You'll Love About Vivrelle: Opportunity to join an innovative brand reshaping luxury consumption Medical, Dental and Vision Insurance 401k Program Parental Leave: 6-12 weeks fully paid (pending tenure) Citi Bike, Kindbody, Peloton & Ta
Benefits
- Build and manage a strategic content calendar that balances trend-driven content, brand storytelling, product features, membership education, and community engagement.
Company info
- We're looking for someone who combines creative instincts with strategic thinking.
Apply directly at Vivrelle →Create a free account for alerts like thisView Vivrelle immigration profile
This listing is sourced directly from Vivrelle's careers page and normalized into a canonical job model.