Cirque du Soleil Entertainment Group

Cirque du Soleil Entertainment Group

Marketing Manager – Las Vegas Resident Shows

Las Vegas, NV · Full-time

Work authorization requiredDetected 21 days ago
Project ManagementForecastingCommunicationCollaborationMicrosoft Office

About the role

  • The ideal candidate is a creative thinker with strong analytical skills, thrives in a fast-paced entertainment environment, and is passionate about storytelling and audience growth.
  • Our emotion-provoking shows are just the tip of the iceberg: laced throughout our organization, you will find creative minds who are empowered to use their voices and be themselves, their truest selves.
  • Diversity to us means various perspectives, fresh ideas and continuous improvement of the way we do things.

Responsibilities

  • Develop and oversee comprehensive marketing plans to reach both visitor and local audiences, maximizing visibility across traditional, digital, and experiential channels.
  • Serve as the in-market marketing lead, providing ongoing assessments of visibility, competitive positioning, and new opportunities across Las Vegas.
  • Collaborate with cross-functional teams to optimize media and advertising for maximum ROI and implement initiatives to support short-term and long-term growth opportunities.
  • Manage agency relationships and oversee campaign execution, including creative production, trafficking, and performance analysis.
  • Partner with the creative teams to maintain the integrity of each show's brand identity while innovating on-market creative approaches.
  • Lead the development of new advertising materials, print, digital, video, out-of-home, and experiential, to ensure consistent storytelling across all platforms.
  • Collaborate on photo/video shoots, in-market activations, and content initiatives supporting seasonal campaigns and special events.
  • Foster strong working relationships with property and partner marketing teams to align campaigns, cross-promotions, and on-property visibility.
  • Represent Cirque du Soleil's Resident Shows Division at select industry, partner, or community events.
  • Support cross-show portfolio marketing initiatives when applicable.

Requirements

  • Integrity - whether you work behind-the-scenes or in the office, you're being counted on.
  • Being heard - you have access to everyone in the organization, use your voice on development questions or suggestions on how to improve the experience.

Nice to have

  • Monitor performance against KPIs, proactively adjusting strategies to meet revenue and attendance goals within approved budget parameters.
  • Identify new opportunities and innovative marketing tactics to test and refine throughout the year.
  • Ensure compliance with all partnership agreements and coordinate approvals as needed.
  • Track and evaluate campaign results, compiling post-campaign recaps and actionable insights for leadership.
  • Oversee vendors and production schedules to ensure timely and cost-effective delivery of assets.
  • Complete all other job-related duties as assigned.
  • Bachelor's Degree in Marketing, Communications, Business, or related field.
  • At least 3 years of marketing experience, preferably in entertainment, hospitality, or live events.

Compensation

  • In collaboration with the Director of Marketing, and Senior Director of Marketing & Brand, define and implement the annual marketing strategies for Cirque du Soleil Las Vegas resident shows.
  • Manage annual marketing and media budgets for assigned shows, including forecasting, accruals, and invoice processing.

Visa & Work Authorization

  • Verification of the right to work in the United States for Cirque du Soleil Entertainment Group, as demonstrated by completion of the Form I-9 upon hire and the submission of acceptable documentation (as noted on the Form I-9) verifying o

This listing is sourced directly from Cirque du Soleil Entertainment Group's careers page and normalized into a canonical job model.