UnitedMasters | Translation
Context Director, Media
Brooklyn, New York · Director
Sponsorship not specified$119k-$140kDetected 43 days ago
Stakeholder ManagementResearchCommunicationMentoring
About the role
- We help ambitious brands harness the power of culture to solve their biggest challenges.
- This role is based in Brooklyn, New York with four days in-office and one day remote.
Responsibilities
- Lead integrated communications and cultural strategy across all McDonald's AACM workstreams, translating business objectives into full-funnel channel architecture and campaign systems
- Direct media strategy inputs in partnership with MIAT and Publicis teams, shaping channel mix, audience strategy, well-rationalized media partner recommendations, custom partnership evaluation, and Investment Briefing recommendations
- Lead Custom Partnerships strategy and oversight, from RFI/RFP development through execution, ensuring cultural credibility and measurable business impact
- Maintain senior-level client relationships, influencing cross-agency alignment and strengthening Translation's credibility as a media-fluent strategic partner
- Expertise evaluating media partners and partnerships using audience fit, indexing, and performance signals
Requirements
- 7+ years of experience in communications planning, connections planning, integrated media strategy, or cultural strategy within an agency or brand environment
Nice to have
- Experience working on QSR and/or large-scale retail brands
- Experience within complex Integrated Agency Team (IAT) ecosystems
- Direct involvement in Investment Briefings, RFI/RFP development, and custom partnership negotiations
- Deep organizational and operational skills adapted to high-paced workflows
- About UnitedMasters, Inc.
- UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters.
- UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth.
- We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.
Compensation
- Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)
- Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.
- We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.
- The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted.
- If that ends up being the case, the updated salary range will be communicated with you as a candidate.
- The salary range above is for the NY/CA.
Company info
- We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world. We help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
- We are an entrepreneurial business - not a traditional "ad agency." That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. We're unapologetically ambitious!
- We are looking for a Context Director to join Translation.
- We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world.
- As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
- We are an entrepreneurial business - not a traditional "ad agency." That means we value resourcefulness and tenacity just as much as we value creativity and intelligence.
- We're unapologetically ambitious!
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