Instructure
Product Specialist: Platform
United States · Full-time
Sponsorship not specifiedDetected 41 days ago
Product ManagementCustomer SuccessCollaborationProblem SolvingPublic Speaking
About the role
- Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
- And that's where you come in: Product Specialists are the at-scale interface between Product, the market, and go-to-market teams.
- Instructure is an Equal Opportunity Employer.
Responsibilities
- Maintain deep, current knowledge of assigned products, including core workflows, configurations, integrations, and limitations
- Own functional competitive intelligence for assigned products, focusing on capabilities, workflows, maturity, and tradeoffs
- Serve as a thought leader by presenting sessions and participating in panels at industry conferences and events (not demo booth support)
- Own the maintaining of deep, current knowledge of assigned product(s), roadmap, integrations, and constraints
- Own functional competitive intelligence (features, workflows, tradeoffs, maturity)
- Own the understanding of customer needs, buying context, regulatory considerations, trends, and product positioning within assigned segment/region
- Own the kickstarting of product-led customer marketing via usage analytics, in-product insights, and feedback (i.e., Pendo)
- Partner with PMM/Marketing on insight-driven campaigns
- Support Enablement, PMM, and Knowledge Management teams with product insight, demos, and narratives
- Partner with Product Marketing and Enablement to translate product capabilities into clear, accurate narratives for internal audiences
Compensation
- Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
Benefits
- Flexible work culture.
- Generous time off, including local holidays and our annual "Dim the Lights" period in late December, when teams are encouraged to step back and recharge based on departmental needs.
- Comprehensive wellness programs and mental health support
- Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
Company info
- Subject matter experts on product capabilities and constraints for internal stakeholders
- A bidirectional conduit between customers/go-to-market teams and Product
- Owners of competitive and buyer intelligence
- Drivers of product adoption and usage insights including market feedback
- Understand how customers evaluate, adopt, and derive value from the product over time
- Support synthesizing, and operationalizing feedback from customers, prospects, analytics, and discovery
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