Irobot
Sr. Mgr. Digital Marketing Platform
US-Remote · Senior
No sponsorship$127k-$182kDetected 11 hours ago
Cloud PlatformsEmail MarketingSalesforceRoboticsLeadershipCommunication
About the role
- Salary Range: $127,000.00 - $181,500.00 Introduction iRobot is seeking a talented Sr.
Responsibilities
- Own and deliver the MarTech roadmap, with Salesforce Marketing Cloud as the primary platform and accountability for supporting technologies and integrations.
- Partner with Marketing, Commercial, DTC/eCommerce, Data & Analytics, and IT stakeholders to prioritize platform capabilities that improve customer engagement, campaign execution, personalization, and DTC revenue enablement.
- Lead complex MarTech programs, including customer journeys, target audiences, automations, email campaigns, personalization capabilities, and multi-region/multi-language requirements.
- Partner with QA, release management, security, and compliance teams to support development releases, change controls, and production readiness.
- Lead recurring roadmap and operations forums with Marketing, Commercial, and technology stakeholders to align priorities, dependencies, risks, and delivery status.
- Establish and maintain training materials, adoption practices, and a practical center-of-excellence model for global users.
- Support change management and user adoption for new marketing technology capabilities and process improvements.
- Manage vendors, implementation partners, Salesforce-related services, and supplier performance.
- Manage budget responsibilities for Marketing Technology vendors, suppliers, licenses, and related platform services.
- Influence vendor and internal product roadmaps to improve platform value, reduce operational friction, and support business priorities.
Requirements
- 3+ years' experience working on global and/or multi-language Martech technical implementations
- Bachelor's Degree
- Experience leading a team
- Experience managing resources and vendors
- Experience working cross-functionally across a global org including Commercial and Marketing stakeholders, data engineers, across Digital, R&D and IT orgs.
- Strong understanding of customer data, integration patterns, APIs, data quality, consent/privacy considerations, and platform governance.
- Strong communication skills with the ability to explain technical tradeoffs, roadmap priorities, risks, and status to both business and technology stakeholders.
- You are strategic, action-oriented and are a self-starter.
Nice to have
- 8+ years of Martech platform management experience with strong understanding of its functions and operations
- Salesforce Marketing Cloud preferred.
Skills
- $127,000.00 - $181,500.00
- Introduction
- iRobot is seeking a talented Sr.
Compensation
- $127,000.00 - $181,500.00
Benefits
- Maintain platform health, stability, access governance, release readiness, and operational support processes across the MarTech ecosystem.
Company info
- In addition to having laser focus on producing outstanding capabilities for our customers, the successful candidate will be comfortable leading an evolving team while getting as excited as we do to steer a global leader in consumer robotics to new heights in Digital!
Visa & Work Authorization
- Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or assume sponsorship of any additional employment visas at this time.
This listing is sourced directly from Irobot's careers page and normalized into a canonical job model.