GlossGenius

Senior Product Marketing Manager, Upmarket

New York, NY · Senior

Sponsorship not specified$160k-$180kDetected 3 days ago

Machine LearningProduct ManagementProduct StrategySalesInventory ManagementResearchCommunication

About the role

Genius AI is expanding into larger, multi-location service businesses and the go-to-market strategy for this segment is still being built.
You'll be the connective tissue across Marketing, Creative, Product, Sales, Growth, and Strat Ops, and the internal voice of the upmarket customer on everything from roadmap decisions to sales collateral.
This isn't a role where the playbook exists and you execute it.

Own the go-to-market strategy for the upmarket segment from positioning through launch and ongoing iteration, ensuring messaging resonates with larger service businesses and clearly differentiates Genius AI from competitors
Design AI-powered workflows for customer research, competitive analysis, and content production that compress the cycle between insight and execution across the upmarket GTM motion
Build and evolve a funnel with Sales, Product, and Growth that blends PLG motions with direct sales, defining where each works best
Lead market research and competitive analysis to surface upmarket-specific pain points, buying behaviors, and emerging trends
4+ years of product marketing experience, with proven end-to-end experience taking a company into a larger customer segment and building the GTM motion from scratch

You have built AI-powered workflows for research, competitive analysis, or content production that changed how a PMM function operates, not just made individual tasks faster
Comfortable operating in ambiguity, with a track record of defining the approach when no playbook exists
Deep understanding of sales enablement and competitive positioning, with demonstrated ability to move win rates through collateral, training, and messaging that actually lands with sales reps
Strong written and verbal communication skills, with the ability to distill complex ideas into clear, compelling messaging for multiple audiences

In-office lunch twice per week for NYC and SF employees, plus late night dinner stipends

Notice at Collection for Employees and Applicants
Agency Submissions
No final hiring decision will be made solely by AI Tools without human oversight.

Competitive health & dental insurance options, effective on your first day of employment
Access to Wellhub, a corporate wellness platform with discounted gym memberships, fitness classes, and mental health resources
Annual stipend for professional development and continued learning
High performers at 5 years receive a generous stipend to use however you recharge best
401k benefit: employees are eligible to contribute starting day 1 of employment
Dependent Care FSA
Paid parental leave
Fertility and adoption benefits via Carrot and Kindbody
The base salary for this role is between $160,000-$180,000 + equity + benefits.
Additionally, this role is currently eligible to participate in Genius AI's equity plan as well as a range of health & wellbeing, retirement savings, and other benefits within our total rewards offering.
We believe this benefits not only our employees but our product, customers, and community as well.
Genius AI may use automated tools, including artificial intelligence and machine learning systems (AI Tools), to assist in evaluating applicants' qualifications and fitness for the position.
The compensation package offered is dependent upon many factors including skills, experience, location, and education.

What We're Looking For
Data-driven approach to decision-making, making calls based on what the funnel and customers are signaling rather than intuition alone
At Genius AI, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work.

This listing is sourced directly from GlossGenius's careers page and normalized into a canonical job model.