Guardian

Senior Manager Brand Marketing

New York · Senior · Full-time

No sponsorship$103k-$170kDetected 7 days ago

Brand StrategyResearchLeadershipCommunication

About the role

This person has professional presence and is comfortable regularly engaging with senior leaders and managing their expectations.
Salary Range: $103,450.00 - $169,960.00 The salary range reflected above is a good faith estimate of base pay for the primary location of the position.
The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate.

Drives the strategy, development, and execution of integrated, enterprise-level brand campaigns that reinforce the company's purpose, values, and long-term growth priorities.
Partners across teams to develop the corporate brand messaging.
Leads the employee/colleague brand strategy and value proposition. Ensuring colleagues understand, believe in, and can authentically represent the brand.
Partner with HR, Internal Communications, DEI, and leadership teams to translate enterprise brand strategy into internal narratives, campaigns, and engagement moments.
Partner with thought leadership and research teams to translate insights into compelling narratives across campaigns.
Serve as a strategic partner to Communications, Marketing, HR, Corporate Impact, Investments, Finance.
Provide brand oversight and guidance to internal teams and agency partners responsible for executing enterprise campaigns and marquee efforts.
At Guardian, you'll have the support and flexibility to achieve your professional and personal goals.
Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
Leads the employee/colleague brand strategy and value proposition.

In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship/support now or at any time in the future.
8+ years of experience in brand marketing, enterprise marketing, or integrated marketing roles within large, matrixed organizations.
Strong understanding of corporate brand, reputation, and multi-channel narrative orchestration.

$103,450.00 - $169,960.00
The salary range reflected above is a good faith estimate of base pay for the primary location of the position.
The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate.
In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
Owns marquee, enterprise-defining brand moments (e.g., Annual Report, enterprise thought leadership launches, signature corporate impact moments), ensuring they function as integrated brand platforms across the year.

application process, Guardian may use artificial intelligence tools ("AI Tools") to automate the sorting and filtering of information provided by applicants as part of its preliminary screening.

Guardian is an equal opportunity employer.
All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.
Accommodations
Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.

Guardian Life is not currently or in the foreseeable future sponsoring employment-based visas (e.g., such as an H-1B).
In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship/support now or at any time in the future.

This listing is sourced directly from Guardian's careers page and normalized into a canonical job model.