Clever Real Estate

VP of Paid Media

United States · Vp

Sponsorship not specified$220k-$275kDetected 8 days ago

CadenceResearchLeadership

About the role

This is an exciting opportunity for a senior leader to bring the vision and execute it.

Own the entire paid customer journey: ad creative, audience targeting, landing pages, on-page experience, lifecycle (email and SMS) follow-up, and conversion to qualified pipeline-not just the ad itself.
Build, test, and codify a repeatable system for launching, scaling, and pruning channels, so paid growth becomes a reliable internal advantage rather than a series of one-off wins.
Moved paid execution in-house, with the systems and team to support it.
$280-350k About Clever Clever is a venture-backed real estate technology company on a mission to revolutionize the way people buy, sell, and manage real estate.
With a strong foundation in real estate, we're aggressively expanding through vertical integration, building a suite of adjacent businesses that serve customers at every step of the home transaction journey.
Role Overview We're hiring a VP of Paid Media to own Clever's growth across every paid channel and scale us into one of the highest-performing paid acquisition teams in real estate.
This role reports to the President and serves as a critical partner to our VP of Marketing, Sales leadership, and Product-helping Clever scale a world-class, in-house paid growth function with the speed, creative velocity, and testing discipline of the best consumer brands in the market.
This is a senior operator-leader role for someone who has personally managed million-dollar monthly budgets, and wants to build the system, the team, and the playbook from the ground up.

In 6 months… Fully audited Clever's paid accounts with a clear plan on what to scale, fix, or kill.
Grown monthly paid spend meaningfully while holding or improving ROAS.
In 12 months… At least two new channels have matured into profitable, scaled growth drivers.
Monthly paid spend has grown materially with disciplined ROAS across every channel.
Paid growth runs fully in-house with a documented testing playbook driving consistent gains.
Your team tests the full funnel-ads, landers, lifecycle, conversion-in tight partnership with Sales.
Clever's paid function is recognized as one of the highest-performing in our category.
Ideal Candidate 10+ years in paid marketing, with a recent track record of being close enough to the work to speak fluently about ad-level performance, account structure, and landing page diagnostics.

We've helped over 30,000 homeowners sell their homes while saving thousands in fees, and we're just getting started.

Medical, dental, vision, and life insurance 🌴
18 days of PTO (increases with tenure) plus 10 paid holidays 📚
6-12 weeks of paid parental leave 💙
We've built the leading online education platform in real estate and earned a 4.9 TrustPilot rating with over 3,800 reviews - helping consumers save over $210 million in real estate fees.
Support for your remote workspace 💼 401(k): Retirement plan administered through Guideline 👶

Clever Real Estate provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This listing is sourced directly from Clever Real Estate's careers page and normalized into a canonical job model.