trulyfreehome
Affiliate, Influencer & Creator Manager
Traverse City, Michigan, United States · Full-time
Sponsorship not specifiedDetected 13 hours ago
SparkNegotiationCommunication
About the role
- Creator Strategy Whitelisting Top-Tier Relationships Performance
Responsibilities
- Own and evolve the affiliate, influencer, and creator marketing strategy in line with brand and revenue goals.
- Manage the full lifecycle of top-tier affiliates, influencer, and creator partnerships - discovery, outreach, negotiation, onboarding, activation, and renewal.
- Lead whitelisting strategy - securing and managing partnership/branded-content ad permissions (e.g., Meta Partnership Ads, TikTok Spark Ads) and creator ad-account access.
- Partner with the paid social/media buying team to identify top-performing organic creator content to whitelist and scale as paid media.
- Manage affiliate tracking platforms and networks, keeping partner rosters, commissions, and reporting current.
- Design and refine tiering and incentive structures that reward and retain top performers.
- Collaborate with content, creative, and brand teams to keep creator output aligned with brand voice and compliant with guidelines.
- Continuously identify and onboard new creator partners to diversify and grow the pipeline.
Requirements
- 3+ years in affiliate, influencer, or creator marketing, ideally within DTC or e-commerce.
- Working knowledge of whitelisting / branded-content ad strategy (Meta Partnership Ads, TikTok Spark Ads, or equivalent).
- Track record negotiating contracts and managing relationships with top-tier talent.
- Comfort with affiliate platforms, tracking tools, and performance reporting.
- What You Bring
- Strong relationship management, negotiation, and communication skills.
- Top Partner Track
Nice to have
- Experience in subscription or DTC consumer products.
- Familiarity with affiliate network platforms (e.g., Impact, Levanta, ShareASale).
- Experience working cross-functionally with paid social or media buying teams.
- An existing network of creator and talent relationships.
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This listing is sourced directly from trulyfreehome's careers page and normalized into a canonical job model.