Thera
Marketing Lead
New York
Sponsorship not specifiedDetected 54 days ago
About the role
- You'll work directly with the CEO and growth leadership.
- This role rewards speed, creativity, and accountability. 📍 NYC, 5 days/week Why we started Thera Our founders saw firsthand how broken SMB payroll and finance had become.
- The average SMB stitches together 5+ tools just to pay people, move money, and close their books.
Nice to have
- 4 to 7+ years in marketing, ideally at fast-moving startups
- Hands-on operator who can run paid ads, write copy, and ship campaigns yourself
- Strong storyteller with a sharp instinct for brand voice
- Comfortable owning experiments end-to-end
- Bias toward action, speed, and high standards
- You want a pure management role or need a big team to operate
- You avoid ambiguity or measurable outcomes
- You're not willing to be in-person in NYC
Skills
- Top of funnel demand generation
- Paid ads across search, social, and new channels
- In-person events, field marketing, and partnerships
- Product launches and new product storytelling
- Brand voice, messaging, and positioning
- Creative experiments including stunts and viral moments
- Marketing attribution and pipeline influence
- Consistent inbound leads that convert
- Clear link between marketing and pipeline
- Events that drive real conversations, not just swag
- Fast launches with real customer pull
- A brand people recognize and talk about
This listing is sourced directly from Thera's careers page and normalized into a canonical job model.