Ministry Brands

Ministry Brands

Sr. Content Marketing Manager

US-MB-Home Office · Senior

Sponsorship not specifiedDetected 16 hours ago
SEOContent MarketingLeadershipCollaboration

About the role

  • This is a hands-on strategic role that requires both strong content thinking and execution.
  • Success in this role is measured by the business impact of content, not the volume of content produced.
  • Cross-functional content alignment for your portfolio

Responsibilities

  • Develop and execute a portfolio-aligned content strategy tied to GTM priorities, revenue goals, and demand generation initiatives
  • Translate positioning and messaging into compelling content that supports awareness, pipeline generation, and customer growth
  • Create and support integrated campaign content that drives engagement and conversion across the funnel
  • Partner with Demand Generation Managers to activate content within campaigns, nurture programs, and expansion initiatives
  • Develop conversion-focused assets including landing pages, emails, thought leadership, and customer-facing content
  • Ensure content supports lead → opportunity → closed-won progression
  • Build compelling narratives that strengthen brand authority and differentiate the portfolio in-market
  • Create thought leadership content including blogs, ebooks, reports, webinars, customer stories, and strategic content initiatives
  • SEO / GEO Content Support
  • Partner with the SEO/GEO Manager to optimize content for search visibility, discoverability, and generative search performance

Requirements

  • 5+ years of experience in customer marketing, retention marketing, or similar roles in a technology or SaaS environment
  • Strong understanding of full-funnel marketing and buyer journeys
  • Ability to work in a general office environment
  • Ability to handle extended periods of computer-based work, including telephone
  • Domestic travel required, estimated up to 5%

Company info

  • Ministry Brands is a leading provider of SaaS operational management systems, payments platforms, digital engagement tools and background screening solutions for faith-based, non-profit and for-profit organizations. We serve more than 95,000 customers as a trusted partner in digital transformation and enablement - advancing missions, driving efficiencies, and building engaged communities for more than four decades. The diverse and real-world experiences of our team members serving their communities makes us stronger together and enhances our ability to advance digital transformation for the greater good.
  • Ministry Brands is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual's unique strengths and abilities are developed and valued. Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace. We welcome everyone and are dedicated to creating a culture where all our employees have equal opportunity to be heard and reach their full potential.
  • Ministry Brands is a leading provider of SaaS operational management systems, payments platforms, digital engagement tools and background screening solutions for faith-based, non-profit and for-profit organizations.
  • We serve more than 95,000 customers as a trusted partner in digital transformation and enablement - advancing missions, driving efficiencies, and building engaged communities for more than four decades.
  • The diverse and real-world experiences of our team members serving their communities makes us stronger together and enhances our ability to advance digital transformation for the greater good.
  • Ministry Brands is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual's unique strengths and abilities are developed and valued.
  • Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace.
  • We welcome everyone and are dedicated to creating a culture where all our employees have equal opportunity to be heard and reach their full potential.
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