Western Digital

Western Digital

Manager, Brand Strategy

San Jose, CA, United States · Senior

Sponsorship not specifiedDetected 16 hours ago
Cloud PlatformsBrand StrategyVoIPLeadershipCommunicationCollaborationAdaptability

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odds of building a lasting career here

42Risky
Cap-exempt (no lottery)0
Sponsors this role100
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

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Employer immigration record

from this employer's Department of Labor filings

Green-card filing pattern in this occupation

Context, not a finding about this posting: of this employer's 64 green-card filings in this occupation, 100% were for a worker who already held the job.

Green-card follow-through: 81%

Of 58 labor certifications old enough to have been used, 11 expired without the employer filing the next step. Median time from filing to decision: 511 days.100% of their filings were for a worker who already held the job.Only certifications past the 180-day window are counted — recent ones cannot have expired yet.

Files H-1B transfers

90 transfer filings in the last year, covering 414 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • It's real systems, at real scale, people solving some of the hardest challenges in technology today.
  • Join us and let's shape the future of data.
  • This role is responsible for defining WD's brand strategy and narrative, ensuring clarity, consistency, and scalability across enterprise and consumer portfolios.

Responsibilities

  • Lead development of WD's global brand positioning across enterprise and consumer portfolios
  • Partner with executive leadership to align brand strategy with business priorities
  • Drive quarterly brand platform development cycles aligned to key market moments
  • Develop messaging architectures that connect corporate positioning to product storytelling
  • Support executive communications and thought leadership narratives
  • Build scalable brand playbooks, templates, and messaging frameworks
  • Create standardized tools that enable decentralized teams to execute consistently
  • Develop systems that support both governance and usability across global teams
  • Brief and manage brand and creative agencies supporting strategic initiatives
  • Partner with internal design teams to ensure brand consistency across deliverables

Compensation

  • The salary range is what we believe to be the range of possible compensation for this role at the time of this posting.
  • We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York.
  • If your position is non-exempt, you are eligible for overtime pay pursuant to company policy and applicable laws. You may also be eligible for shift differential pay, depending on the shift to which you are assigned.
  • You will be eligible to be considered for bonuses under either WD's Short Term Incentive Plan ("STI Plan") or the Sales Incentive Plan ("SIP") which provides incentive awards based on Company and individual performance, depending on your role and your performance.
  • You may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan.

Benefits

  • You may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan.
  • Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI pla

Company info

  • As part of the dynamic, results-oriented Corporate Marketing organization, the Manager, Brand Strategy plays a critical role within WD's Brand Strategy & Experience team.
  • As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within.
  • We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us.
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This listing is sourced directly from Western Digital's careers page and normalized into a canonical job model.