Monotype

Director, Marketing Analytics & Automation

USA - Woburn (MA) · Director

Sponsorship not specified$10k-$15kDetected 30 days ago

Machine LearningData ScienceData VisualizationA/B TestingMarketing AnalyticsMarketoCRMOnboardingLeadershipCommunication

About the role

The company's rich legacy includes a library that can be traced back hundreds of years, featuring famed typefaces like Helvetica, Futura, Times New Roman and more.
Monotype is an Equal Opportunities Employer.
The final annual base salary offered will be based on location and experience level, and could be less for internal applicants depending upon experience.

Lead the global strategy for marketing analytics, marketing intelligence, and AI-enabled insights to improve decision-making, customer engagement, and revenue outcomes.
Translate complex data into clear business insights for senior leadership, build predictive models to forecast marketing performance and pipeline impact, and foster a culture of experimentation and data-driven decision making across the marketing organization.
Own the global framework for marketing measurement, including attribution modeling, funnel analytics, pipeline contribution, and ROI reporting.
Define and manage the roadmap for the global marketing technology ecosystem, ensuring scalable, integrated platforms that support advanced analytics, AI capabilities, and efficient campaign execution.
Partner with data, legal, and technology teams to ensure high standards for data governance, privacy compliance, and responsible AI usage across marketing systems.
Partner with regional marketing leaders, sales, finance, and data teams to align marketing insights with broader business strategy while driving continuous improvement in marketing effectiveness.

10-15+ years of experience in marketing analytics, marketing operations, or marketing technology leadership roles
Deep knowledge of analytical tools such as Path Factory, Marketo, 6 th Sense, etc.
Proven experience leading data-driven marketing transformation within B2B SaaS, technology, or digital platforms
Deep knowledge of marketing attribution models, digital marketing metrics, and revenue analytics
Expertise across modern marketing technology ecosystems including CRM, CDP, and analytics platforms
Experience managing complex global marketing technology stacks
Strong executive communication skills with the ability to influence senior leadership using data-driven insights

The final annual base salary offered will be based on location and experience level, and could be less for internal applicants depending upon experience.
The US pay range for this position is $150,000 - $190,000 annual base salary.

Comprehensive commercial medical insurance coverage to meet all your healthcare needs.
Competitive compensation with corporate bonus program & uncapped commission for quota-carrying Sales
Retirement planning options to save for your future, and so much more!
A corporate bonus will also be offered as part of this role.
Hybrid work arrangements and competitive paid time off programs.

Build and lead a high-performing global team across marketing analytics, automation, and operations.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.

This listing is sourced directly from Monotype's careers page and normalized into a canonical job model.