V2Soft

V2Soft

Data Scientist

Seattle, Washington, USA · contract, third party

Sponsorship not specifiedDetected 46 days ago
PythonAlgorithmsAWSMachine LearningData ScienceStatisticsA/B TestingEHR/EMRResearchCommunicationCollaboration

About the role

  • Only W2, No C2C - Onsite Job Description: We are seeking a Data Scientist with a strong background in marketing measurement, causal inference, and experimentation who has deep passion for building data-driven products, ability to formulate data insights and scientific vision, and a proven track record of executing complex projects and delivering business
  • impact. Key Job Responsibilities: Marketing Measurement: Develop and enhance Marketing Mix Models (MMM) to measure channel effectiveness, optimize budget allocation, and quantify ROI across marketing investments. Customer Lifetime Value (CLV): Build and refine CLV models to inform acquisition targeting, retention strategies, and customer segment

Responsibilities

  • Marketing Measurement: Develop and enhance Marketing Mix Models (MMM) to measure channel effectiveness, optimize budget allocation, and quantify ROI across marketing investments.
  • Customer Lifetime Value (CLV): Build and refine CLV models to inform acquisition targeting, retention strategies, and customer segment prioritization.
  • Causal Inference & Experimentation: Design, execute, and analyze A/B tests and quasi-experiments (e.g., geo holdouts, difference-in-differences, synthetic controls) to measure incremental lift of marketing campaigns.
  • Campaign Optimization: Partner with marketing teams to translate measurement insights into actionable recommendations for targeting, creative, and channel mix.
  • Develop and enhance Marketing Mix Models (MMM) to measure channel effectiveness, optimize budget allocation, and quantify ROI across marketing investments.
  • Build and refine CLV models to inform acquisition targeting, retention strategies, and customer segment prioritization.
  • Design, execute, and analyze A/B tests and quasi-experiments (e.g., geo holdouts, difference-in-differences, synthetic controls) to measure incremental lift of marketing campaigns.
  • Partner with marketing teams to translate measurement insights into actionable recommendations for targeting, creative, and channel mix.

Nice to have

  • Experience programming in Python, R, or related language.

Benefits

  • Cross-functional Collaboration: Work with data scientists, machine learning engineers, and business stakeholders to deliver measurement solutions to production.

This listing is sourced directly from V2Soft's careers page and normalized into a canonical job model.