Queenly

Queenly

Growth Marketing Associate

San Francisco, CA, United States

Sponsorship not specifiedDetected 2232 days ago
A/B TestingSEOSEMGoogle AdsEmail MarketingGoogle AnalyticsGrowth MarketingPerformance MarketingInfluencer MarketingLogisticsCustomer SupportResearchCommunication

About the role

  • Pursuant to the San Francisco Fair Chance Ordinance, Queenly, Inc. will consider qualified applicants with arrest and conviction records.

Responsibilities

  • Develop lifecycle marketing, always-on campaigns across email, push notifications, SMS and in-app channels to increase frequency, reduce churn and improve retention
  • Create experimentation roadmaps and execute a rigorous A/B testing agenda to enhance campaign effectiveness
  • Support and own day-to-day optimizations and operations of user acquisition through multiple channels such as Google Ads, Apple Search, SEO, social media (Instagram, Facebook, Snapchat and Tik Tok), email marketing and influencer marketing
  • Develop insights to support our continued growth for new and existing business lines
  • Identify, test, measure, and optimize various marketing channels in order to grow the company's top-line while maintaining strong LTV/CAC ratio and unit economics
  • Develop, implement and refine retention marketing strategy, including but not limited to email marketing, loyalty and referrals, to drive repeat purchases and maximize customer LTV
  • Track and optimize every step of the marketing funnel in order to optimize unit economics, LTV / CAC ratio, and create virtuous marketing cycle
  • Excellent communication skills (email / phone / within team / with partners)
  • We are looking for a Head of Growth Marketing with expertise in both acquisition and retention performance marketing to drive long-term growth for Queenly.
  • This individual will play an integral role in shaping the future of Queenly by developing, executing, and refining a holistic growth marketing strategy.

Requirements

  • 2-4+ years of experience in growth marketing with a proven track record of driving results and demonstrated experience developing and analyzing lifecycle marketing campaigns (email, social media, push, in-app)
  • You are comfortable in a startup environment, able to move quickly and wear many hats in a dynamic environment
  • The ideal candidate is fearlessly creative, analytical, and is known for his/her hustle and ability to execute against all odds.
  • We believe in autonomy and taking initiative on projects that you can take full ownership of

Nice to have

  • Previous experience in acquisition and retention marketing at a consumer startup is a plus

Benefits

  • We're looking for someone to build an in-depth, robust marketing program from the ground up - setting the vision, defining the strategy, and leading 360-operational execution.
  • You'll be part of a mission-driven startup early on, helping to build Queenly's long-term vision with a female-founded employee base
  • We offer competitive compensation packages along with equity
  • Ability to thrive in an intense, fast-paced, high-growth, and entrepreneurial environment with passion for building processes and teams from scratch
  • You'll be at the forefront of tech and sustainable fashion at a VC-funded fast-growing startup, helping redefine the retail space for years to come

Company info

  • Company Description
  • make every woman look and feel like a queen.
  • We strive to empower women and to help them feel confidently beautiful in their own skin by providing cutting-edge technology, seamless logistics, white-glove customer service and knowledge within the industry.
  • Since launching in 2019, we've built proprietary technology, a loyal customer base, onboarded designer and boutique store inventory, a relatable brand, partnerships with major pageant organizations, and a community of passionate influencers that now makes us the largest marketplace for formal dresses in the US.
  • We have started to pave the way to innovating the formal wear industry and to make it more sustainable by the means of a circular economy model.
  • We are very proud to be both a profitable and fast-growing company, with an extremely talented team with us on the journey.
  • Our team consists of talented, go-getters who are motivated by challenge and want to revolutionize an entire industry with meaningful impact

Equal opportunity

  • Queenly, Inc. is an Affirmative Action and Equal Opportunity Employer.
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This listing is sourced directly from Queenly's careers page and normalized into a canonical job model.