Workweek
Growth Manager
Remote (United States)
Sponsorship not specifiedDetected 109 days ago
Problem Solving
About the role
- Growth at Workweek is not just about putting more names on a list.
- Each of our brands serves a specific community of practitioners, and the job is to find more of the right people and get them through the door.
- That means newsletter subscribers who actually open emails, engage with content, and eventually show up to events and become community members.
Responsibilities
- Manage the day-to-day of paid acquisition across Meta, Beehiiv, and emerging channels: creative testing, budget pacing, and weekly performance reporting.
- Build and maintain the growth infrastructure: landing pages, lead magnets, signup flows, and onboarding paths.
- Manage lifecycle flows from first touch through activation, membership conversion, and event attendance.
- Day-to-day coordination with agencies and external partners on execution, reporting back to the team on performance.
- Our Approach At Workweek, we build brands and audiences in specialized B2B sectors by providing expert content crafted by industry practitioners who have actually done the job.
- Once credibility and a sizable audience are established through our unique content, we further support these sectors by offering exclusive professional memberships.
- As Growth Manager, you own the acquisition side of that engine.
- You will work closely with the teams across content, community, and product to make sure what you are building is connected to what is actually happening inside each network.
Requirements
- 3 to 5 years of experience in growth, lifecycle, or performance marketing.
- Experience with acquisition strategy and meaningful marketing budgets.
- Strong understanding of funnel metrics, LTV to CAC dynamics, and growth experimentation.
Skills
- Experience comes in many forms - skills are transferable, and passion goes a long way.
Benefits
- These memberships provide category-leading value, enabling leaders to connect with peers, access a comprehensive library of educational content, and utilize tools and services that streamline daily operations.
- What you build shows up in community health, event attendance, and the business.
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This listing is sourced directly from Workweek's careers page and normalized into a canonical job model.