Cibc
Manager, Media Analytics & BI Enablement - 12 Month Secondment
Toronto, ON · Contract
Sponsorship not specifiedDetected 1 day ago
SQLDatabricksData AnalysisData EngineeringData VisualizationProject ManagementSalesforceRecruitingCommunicationCollaborationProblem SolvingCritical ThinkingAdaptability
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Lottery odds40
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About the role
- We need talented, passionate professionals who are dedicated to doing what's right for our clients.
- Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
- To learn more about CIBC, please visit CIBC.com What you'll be doing The Measurement and Insights team helps Marketing and Media make smarter, data-driven decisions by turning complex digital and media data into clear, actionable insights.
Responsibilities
- You'll analyze media and marketing performance data, uncover trends and opportunities, and provide recommendations that help optimize campaign effectiveness and improve business outcomes.
- You'll work across multiple platforms and data sources to strengthen reporting accuracy, support attribution, and maintain data integrity.
- In this role, you'll also partner with stakeholders to translate complex findings into meaningful insights that inform strategic decisions and influence senior leaders.
- Use analytical tools and platforms to prepare, interpret, and visualize data in ways that support strategic decision-making.
- Strategic insight development - Connect insights across multiple data sources, business objectives, and deliverables to translate complex findings into clear, actionable recommendations for Marketing and Media partners.
- Cross-functional collaboration - Build strong partnerships with stakeholders across teams to resolve issues, align on priorities, and support consistent, high-quality reporting and insight delivery.
- Execution and accountability - Manage multiple high-impact initiatives with strong organization and attention to detail, ensuring timely delivery and consistent quality in reporting, analysis, and business support.
Requirements
- You bring 3+ years of progressive experience in enterprise-level media data analysis, extract, transform, load (ETL) processes, and data visualization.
- You have advanced experience with Adobe Analytics and strong working knowledge of media reporting and analytics.
- You also bring experience with tools such as Salesforce Marketing Cloud Intelligence (Datorama), Alteryx, Tableau, Power BI, SQL, or similar platforms used for data aggregation and visualization.
- Your strong understanding of tagging best practices helps support accurate measurement and data integrity.
- Experience with tools such as Power BI, Databricks, or other advanced ETL and visualization platforms is an asset.
- We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
- Advanced analytics expertise
- Serve as a subject matter expert in data analysis and visualization, with specialized expertise in Adobe Analytics.
- Apply deep knowledge of paid media data, reporting practices, media tagging, and Adobe tagging to monitor performance, diagnose issues, and identify optimization opportunities across digital media channels.
Compensation
- We work to recognize you in meaningful, personalized ways including a competitive compensation, a banking benefit*, wellbeing support and additional offers such as employee and family assistance programs and MomentMakers, our social, poin
Company info
- At CIBC, we embrace your strengths and your ambitions, so you are empowered at work.
- At CIBC we enable the work environment most optimal for you to thrive in your role.
- You bring your real self to work, and you live our values - trust, teamwork, and accountability. #LI-TA What CIBC Offers At CIBC, your goals are a priority.
This listing is sourced directly from Cibc's careers page and normalized into a canonical job model.