Freshworks
Director, Integrated Marketing
San Mateo, CA, United States · Director
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odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
This range already reaches Level IV — the maximum four lottery entries.
DOL prevailing wage, 2026-27 wage year · Market Research Analysts and Marketing Specialists (13-1161) · San Francisco-Oakland-Fremont, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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Files H-1B transfers
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About the role
- Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives.
- Software is a choice that can make or break a business.
- Business software has become a blocker instead of ways to get work done.
Responsibilities
- Partner with Product Marketing to align campaign messaging across distinct buyer motions into a single, coherent campaign architecture
- Build and lead vertical and persona-based campaign variants that all trace back to one strategic core, avoiding message drift at the point of execution
- Collaborate directly with the content, SEO/AEO, and thought leadership team to ensure campaign messaging and long-form narrative stay in lockstep
- Own campaign planning, briefing, and cross-functional orchestration across creative, field marketing, demand gen, and regional teams
- Manage relationships with external creative and agency partners as needed for brand refresh or campaign production work
- Experience building vertical or segment-specific campaign variants without losing a central brand thread
- We're committed to building a workplace that reflects the diverse world we serve.
- Let's building something refreshing together.
- Come build it with us.
Compensation
- The annual base salary range for this position is $205,000 - $265,000 Base Salary.
Benefits
- At Freshworks, you'll find inclusive teams, flexible thinking, and opportunities to grow your career - while making work better for millions.
- Bonus/equity may be available.
Company info
- If this sounds like a journey you want to be part of, we'd love to meet you.
- At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities.
- To create a better experience for their customers and employees.
Equal opportunity
- We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business.
This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.