Lyte
Marketing Lead & Content Strategist (Robotics & Physical AI)
Sunnyvale, CA
Sponsorship not specifiedDetected 23 days ago
Content MarketingContent CalendarsBusiness DevelopmentRoboticsLeadership
About the role
- This is a hands-on role focused on storytelling, content, and community - translating Lyte's work in perception systems for Physical AI into clear, credible, and engaging narratives.
Responsibilities
- Own and execute strategic marketing campaigns across Lyte's owned and operated (O&O) channels.
- Lead content strategy and execution across LinkedIn, Twitter/X, and other relevant platforms to build awareness and engagement within the robotics and Physical AI ecosystem.
- Create and manage media posts, newsletters, blogs, and long-form content tied to product, customer, and company milestones.
- Build and maintain a clear monthly content calendar aligned with GTM priorities.
- Partner closely with sales, business development, and product teams to support launches, demos, events, and customer narratives.
- Track campaign and content performance, define success metrics, and continuously optimize based on data and feedback.
- Help establish and maintain a consistent voice and narrative across external communications.
- You will own Lyte's content and campaign execution across owned channels, working closely with sales, business development, product, and leadership to support company milestones, customer engagement, and go-to-market initiatives.
- For more information, visit www.lyte.ai If you're excited about building impactful technology in a dynamic, hands-on environment, we'd love to hear from you!
- This role is well-suited for a marketer who understands technical products, enjoys building from the ground up, and thrives in fast-moving environments.
Requirements
- 3+ years of experience in marketing at a tech company or startup.
- Ability to translate technical concepts into clear, accurate, and compelling messaging.
Nice to have
- Experience marketing technical platforms, hardware-enabled products, or developer-facing technologies.
- Familiarity with robotics, autonomy, AI, or Physical AI concepts.
- Experience working closely with sales or go-to-market teams.
- Strong instincts for narrative clarity, structure, and consistency rather than hype-driven marketing.
Benefits
- About the role Lyte is looking for an experienced Marketing Lead & Content Strategist to help shape how we communicate our technology, progress, and vision to the outside world.
This listing is sourced directly from Lyte's careers page and normalized into a canonical job model.