Hiya Inc.
Consumer Growth Marketing Lead (Mobile Apps)
Seattle, US · Full-time
Sponsorship not specified$147k-$175kDetected 7 days ago
Full-Stack DevelopmentGrowth MarketingCommunication
About the role
- Our consumer apps are how most people actually meet Hiya.
- Google us and you'll find them - real people taking back their phone from spam and scams.
- They're good products with real traction, but so far our product team has carried the marketing: positioning, naming, app store, launches.
Responsibilities
- Own the strategy: audience, ICP, positioning, naming, messaging. Build it from the customer out, and shape how each app shows up and stands apart.
- Run acquisition end to end. Plan the campaigns, pick the channels, get scrappy building the ads yourself. Know what actually moves installs.
- Own the app store presence: listing, ASO, and the whole path from "found you" to "downloaded."
- Own the growth fundamentals: MAU, retention, acquisition, CAC. Test, read, iterate, repeat.
- Shape pricing + packaging with our product team. You'll have the acquisition and retention signal that should drive it.
- Turn consumer wins into operator proof, and bring that story into partner conversations yourself.
- Sit with Product + Engineering on roadmap and launches, and build the consumer marketing playbook from scratch.
- You've done consumer marketing. You've owned B2C / app marketing and you build from the customer out, not the product in.
- Full-stack and scrappy. Strategy to execution with no handoff. You'd rather ship your own ad today and test the hell out of it, rather than wait a quarter for a perfect one.
- An owner. You set the agenda, make the call, and own the result.
Requirements
- Our team has won various awards over the last 4 years from Built-in Seattle and Seattle Business Week to #86 on Deloitte Technology Fast 500 and Forbes #1 Startup Employer.
- You'll love working here if you are looking for an innovative challenge that is disrupting an industry.
Compensation
- skills, experience, job scope, location, and competitive compensation market data.
Benefits
- Equity compensation
- Self managed vacation plan
- 100% covered medical, dental, and vision for the employee and 50% coverage for dependents
- Flexible spending, health savings accounts and Pretax dependent day care savings plan
- Paid parental leave
- Employer-paid life insurance
- Employer-paid long-term disability coverage (in qualifying states)
- $1,000/year reimbursement in Professional Development funds
Company info
- At Hiya, we're making calls safe, useful, and human again.
- Voice is the most human form of communication, yet it's become one of the least trusted. Spam, scams, and AI manipulation have eroded what was once a simple way to connect. Hiya is changing that.
- Each month our AI voice technology analyzes 28+ billion calls, protecting over 550 million users and 800+ businesses worldwide. Partnering with a growing global network including, AT&T, Samsung, British Telecom EE, Rogers, MasOrange,Bell Canada, MasMovil, and Virgin Media O2, we're not just stopping bad actors, we're helping people feel good and confident about picking up the phone again.
- This is a pivotal moment for voice. As new threats and technologies accelerate, so does demand for trusted voice communication. Hiya is growing 40%+ year over year, expanding globally, and defining what voice becomes next.
- You won't just work on what voice is today, you'll shape what it becomes tomorrow:
- smarter, safer, and genuinely worth answering again.
- Voice is the most human form of communication, yet it's become one of the least trusted.
- Spam, scams, and AI manipulation have eroded what was once a simple way to connect.
- Hiya is changing that.
- Each month our AI voice technology analyzes 28+ billion calls, protecting over 550 million users and 800+ businesses worldwide.
- Partnering with a growing global network including, AT&T, Samsung, British Telecom EE, Rogers, MasOrange,Bell Canada, MasMovil, and Virgin Media O2, we're not just stopping bad actors, we're helping people feel good and confident about picking up the phone again.
- This is a pivotal moment for voice.
- As new threats and technologies accelerate, so does demand for trusted voice communication.
- Hiya is growing 40%+ year over year, expanding globally, and defining what voice becomes next.
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This listing is sourced directly from Hiya Inc.'s careers page and normalized into a canonical job model.