Goanagram

Goanagram

Head of Marketing

USA

Sponsorship not specifiedDetected 106 days ago
SQLSEMPerformance MarketingSalesOutbound SalesClaims Management

About the role

  • Run experiments fast, keep what works, kill what doesn't

Responsibilities

  • Own the full marketing plan and hit pipeline + revenue targets
  • Build and run SMB demand gen: paid search/social, outbound support, webinars, email, lifecycle, mail
  • Improve conversion across the funnel (visit → lead → SQL → closed-won)
  • Own positioning + messaging and keep it tight, clear, and usable by Sales Ship content that drives deals: landing pages, case studies, sales enablement, product pages
  • Manage budget and report results weekly (pipeline, CAC, payback, conversion rates)
  • Partner with Sales + Product daily to align on ICP, offers, and feedback from the field
  • Hire and lead a small team over time (or work hands-on until you do)

Requirements

  • 7-12 years in SMB SaaS marketing
  • Proven track record generating pipeline and revenue (not just "brand" work)
  • You can explain results without hand-waving.

Skills

  • Strong performance marketing skills (paid + landing pages + CRO)
  • Strong lifecycle marketing skills (email, nurture, onboarding, retention)
  • MacBook, monitor, and all the technologies you need to succeed

Compensation

  • Industry-leading compensation, including salary and equity ownership

Benefits

  • Industry-leading compensation, including salary and equity ownership
  • Full Medical & Dental Insurance

Company info

  • over 2,000 eye care professionals rely on Anagram to manage their insurance billing.
  • Founded in 2014, Anagram is the largest and fastest-growing insurance billing platform for eye care providers in America and processes hundreds of millions of dollars each year.
  • What we're looking for

Equal opportunity

  • Anagram is an equal opportunity employer.
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This listing is sourced directly from Goanagram's careers page and normalized into a canonical job model.