Horizonmedia

VP, Analytic Insights (Needham, MA)

New York, New York · Vp

Sponsorship not specified$10k-$15kDetected 9 days ago

Brand StrategyExcelLeadershipCommunicationMentoringMicrosoft Office

About the role

A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service.
Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal.
We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

The role will build client-specific solutions that inform campaign performance and drive institutional knowledge.
A major responsibility of this role will be to build the Horizon Media approach and infrastructure for analytics on existing clients as well as provide measurement guidance on all new business pitches.
This is a unique opportunity for motivated individuals to help drive innovation and thought leadership throughout a vibrant and dynamic organization.
5%- Help build the team to develop clear and concise dashboarding that will deliver information in an intelligent and digestible manner.
5%- Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs.
Manage and mentor the Analytics team, including people managers and individual contributors.
both from a brand and direct response perspective as well as a track record of successfully building analytic approaches across a broad mix of clients. A strong business acumen and superior client service skills are a must.
Prior experience building teams and managing, training and mentoring junior staff on all aspects of digital analytics / measurements and recommendations
Experience building customized multi-channel attribution models either internally built or leveraging leading platforms.

Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications.
10-15 years relevant experience
Excellent verbal and written communication skills, with ability to convey and package technical findings in layman's terms
Proven track record identifying on-going opportunities to productize revenue generating analytic solutions and sell into internal and external clients
Expertise in Microsoft Excel and Powerpoint
Experience managing and coordinating efforts across various teams/offices.

Preferred Skills & Experience
Level Relationships with qualitative digital metric companies preferred ( Vizu, Dynamic Logic, ComScore, Dimestore, Symphony IRI)

$200,000.00 - $240,000.00
A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role.

IMPORTANT: Please note that this position will require weekly, in-office presence at our client's office in Boston, MA, 3 x per week*
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms.
We are headquartered in New York City, with offices in Los Angeles and Toronto.
Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered.
We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success?

al employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status

This listing is sourced directly from Horizonmedia's careers page and normalized into a canonical job model.