Poshmark
Copywriter
US California (Redwood City) - Office
Sponsorship not specifiedDetected 28 days ago
LLMsProject ManagementSEOEmail MarketingContent MarketingWritingCRMGrowth MarketingPerformance MarketingAdaptability
About the role
- ABOUT POSHMARK Poshmark is the leading fashion marketplace where style comes alive through discovery, self-expression, and human connection.
- Poshmark empowers sellers to grow meaningful businesses, keeps fashion in circulation longer, and gives shoppers access to unique and trusted finds, from everyday pieces to one-of-a-kind vintage and luxury.
- Poshmark is seeking a strategic and creatively driven Copywriter to join the Creative Team.
Responsibilities
- Develop concise, compelling headlines, CTAs, captions, and campaign messaging optimized for mobile-first environments.
- Collaborate closely with designers to ensure copy and visual storytelling work cohesively together.
- Partner with Growth and CRM teams to create and optimize conversion-focused copy for acquisition, retention, reactivation, and lifecycle marketing initiatives.
- Help define, evolve, and maintain Poshmark's brand voice and tone guidelines.
- Utilize AI writing tools and LLM-assisted workflows to support ideation, drafting, testing, localization, and content scalability while maintaining editorial quality and human-centered storytelling.
- Independently manage copywriting across key customer-facing channels, including email, push, paid social, and in-app experiences.
- Build strong cross-functional relationships with Creative, Growth, Product, CRM, and Merchandising teams.
- Deliver high-quality, on-brand copy that supports campaign objectives and customer engagement goals.
- Become a trusted voice steward and strategic creative partner across major campaigns and initiatives.
- Lead messaging development for integrated, multi-channel marketing campaigns.
Requirements
- 3-5 years of copywriting experience, ideally within a consumer brand, marketplace, fashion/lifestyle company, or agency environment supporting DTC or app-based clients.
- Ability to adapt messaging across multiple formats, audiences, and platforms while maintaining a cohesive brand voice.
- Experience writing for paid social, email marketing, push notifications, landing pages, and in-app messaging.
- Familiarity with mobile-first content strategies and channel-native best practices.
- The ideal candidate is both a brand storyteller and a performance-minded writer who understands how language influences engagement, conversion, retention, and customer sentiment.
- This individual brings exceptional writing craft, strong creative instincts, and the ability to adapt messaging across multiple formats and audiences while maintaining a consistent brand voice.
Nice to have
- Experience within fashion, resale, marketplace, or consumer app environments.
- UX writing or product copy experience.
- Familiarity with SEO and AEO content principles.
- Experience using Klaviyo or similar email marketing platforms.
- Strong social-native writing instincts across TikTok and Instagram.
- Familiarity with AI prompt workflows and scalable content generation processes.
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This listing is sourced directly from Poshmark's careers page and normalized into a canonical job model.