Fox
Senior Specialist, Lifecycle Marketing
Los Angeles, California, USA · Senior
Sponsorship not specified$92k-$126kDetected 8 days ago
HTMLCSSA/B TestingFigmaPhotoshopProject ManagementJiraEmail MarketingSalesforceGoogle AnalyticsCRMProcess ImprovementCommunicationCollaborationOrganizational Skills
About the role
- Under the FOX banner, we produce and distribute content through some of the world's leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group.
Responsibilities
- Build, launch, and manage lifecycle marketing campaigns across email, push notifications, in-app messaging, content cards, and emerging channels using Braze.
- Perform comprehensive QA for all campaigns, including audience targeting, personalization logic, dynamic content, rendering, links, deep links, tracking parameters, suppressions, and delivery settings.
- Validate campaign functionality across devices, operating systems, email clients, and app experiences prior to launch.
- Maintain campaign calendars and ensure timely execution of scheduled communications.
- Support onboarding, engagement, retention, and winback journeys through campaign setup and execution.
- Build and maintain automated customer journeys using behavioral triggers, audience segmentation, and personalization logic.
- Assist with implementing lifecycle strategies developed by senior team members and cross-functional partners.
- Create and manage audience segments using subscriber, behavioral, engagement, and content consumption data.
- Implement personalization and dynamic content rules to improve customer relevance and engagement.
- Collaborate with Product, Content, Marketing, Creative, and Analytics teams to support feature launches, promotional campaigns, live events, and subscriber engagement initiatives.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
Compensation
- Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $92,000.00-126,000.00 annually.
Benefits
- View more detail about FOX Benefits.
- Monitor campaign health and delivery performance following launch.
This listing is sourced directly from Fox's careers page and normalized into a canonical job model.