Asana
Social Media Lead
Chicago · Senior
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odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~45% per draw at Level III). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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Green-card filing pattern in this occupation
Green-card follow-through: 70%
Files H-1B transfers
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About the role
- We don't see social as a supporting channel; it's a direct lever for business impact.
- This is a builder's role - hands-on and video-first.
- That takes judgment: balancing a lot of competing asks while staying anchored to what's actually driving impact.
Responsibilities
- A track record of building differentiated social strategy and content - not just executing against an existing calendar.
- Strong strategic instincts paired with a proactive mindset - you naturally bring ideas to the table and know how to be a thoughtful, trusted partner without losing your own point of view.
- Career coaching & support
Requirements
- 8-10 years of experience in social media or digital marketing, ideally for a tech, AI-native, or B2B brand.
Skills
- Steward the Asana brand across social, making sure every post reflects our core attributes.
Compensation
- Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission.
Benefits
- Mental health, wellness & fitness benefits
- Inclusive family building benefits
- Long-term savings or retirement plans
Company info
- Asana is a leading platform for human + AI collaboration.
- Millions of teams around the world rely on Asana to achieve their most important goals, faster.
- Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation.
- We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly.
- With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
- We believe in supporting people to do their best work and thrive.
- Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company.
- Join Asana's Talent Network to stay up to date on job opportunities and life at Asana.
- We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.
- Creation is part of the job.
This listing is sourced directly from Asana's careers page and normalized into a canonical job model.