HYPEBEAST

HYPEBEAST

Brand Director, Hypegolf

New York · Director

Work authorization required$120k-$140kDetected 121 days ago
Computer VisionProject ManagementBrand StrategySalesLeadershipCommunicationCollaboration

About the role

  • If you think you've got what it takes, please provide your cover letter, CV, portfolio and expected salary.
  • This position is based and located in New York.
  • Personal data collected is for recruitment purposes only. --- Don't see the right fit?

Responsibilities

  • Build and refine Hypegolf's long-term strategy in conjunction with senior leadership inline with corporate objectives and relevant KPIs.
  • Partner with the Hypegolf content lead to hone the editorial direction of Hypegolf, developing the platform's visual and written voice, franchise content, and explore new media opportunities.
  • Foster and develop brand, tournament, player and other talent relationships in the Hypegolf space.
  • Partner with R&D, Project Management and Sales to develop innovations and bring them to market, providing input on all relevant subject matter to golf.
  • Manage vertical budget, P&L, and other program-related financial issues.
  • Support the execution of all golf sponsorship, partnerships, and licensing agreements.
  • Advise on brand positioning and marketing messages for the vertical and its products and programs (including consumer-facing and brand partner-facing content).
  • Support the development of Hypegolf into a passionate community.
  • Develop brand-led marketing and activation ideas at the intersection of golf, fashion, and culture.
  • Combining style and youth culture, modern-day golfers of all levels of experience and creatives come together to enjoy the sport in their own ways.

Requirements

  • Bachelor's Degree or higher.
  • 7 to 10+ years of experience in a related business (editorial, marketing, creative agency, publisher) with at least 3 years in a corporate setting interacting with senior management.
  • Ability to work independently in a fast-paced and entrepreneurial environment
  • Experience in consumer goods industry marketing.
  • Experience working with brand influencers.
  • Candidate must be eligible to work in the US.

Compensation

  • If you think you've got what it takes, please provide your cover letter, CV, portfolio and expected salary.

Company info

  • Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce.
  • Founded in 2005, it became a publicly listed company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more.
  • The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.
  • Hypegolf is a contemporary golf platform at the cutting edge of trends, products, lifestyle and discovery in this new era of golf.

Visa & Work Authorization

  • Support the execution of all golf sponsorship, partnerships, and licensing agreements.

This listing is sourced directly from HYPEBEAST's careers page and normalized into a canonical job model.