HYPEBEAST
Brand Director, Hypegolf
New York · Director
Work authorization required$120k-$140kDetected 121 days ago
Computer VisionProject ManagementBrand StrategySalesLeadershipCommunicationCollaboration
About the role
- If you think you've got what it takes, please provide your cover letter, CV, portfolio and expected salary.
- This position is based and located in New York.
- Personal data collected is for recruitment purposes only. --- Don't see the right fit?
Responsibilities
- Build and refine Hypegolf's long-term strategy in conjunction with senior leadership inline with corporate objectives and relevant KPIs.
- Partner with the Hypegolf content lead to hone the editorial direction of Hypegolf, developing the platform's visual and written voice, franchise content, and explore new media opportunities.
- Foster and develop brand, tournament, player and other talent relationships in the Hypegolf space.
- Partner with R&D, Project Management and Sales to develop innovations and bring them to market, providing input on all relevant subject matter to golf.
- Manage vertical budget, P&L, and other program-related financial issues.
- Support the execution of all golf sponsorship, partnerships, and licensing agreements.
- Advise on brand positioning and marketing messages for the vertical and its products and programs (including consumer-facing and brand partner-facing content).
- Support the development of Hypegolf into a passionate community.
- Develop brand-led marketing and activation ideas at the intersection of golf, fashion, and culture.
- Combining style and youth culture, modern-day golfers of all levels of experience and creatives come together to enjoy the sport in their own ways.
Requirements
- Bachelor's Degree or higher.
- 7 to 10+ years of experience in a related business (editorial, marketing, creative agency, publisher) with at least 3 years in a corporate setting interacting with senior management.
- Ability to work independently in a fast-paced and entrepreneurial environment
- Experience in consumer goods industry marketing.
- Experience working with brand influencers.
- Candidate must be eligible to work in the US.
Compensation
- If you think you've got what it takes, please provide your cover letter, CV, portfolio and expected salary.
Company info
- Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce.
- Founded in 2005, it became a publicly listed company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more.
- The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.
- Hypegolf is a contemporary golf platform at the cutting edge of trends, products, lifestyle and discovery in this new era of golf.
Visa & Work Authorization
- Support the execution of all golf sponsorship, partnerships, and licensing agreements.
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This listing is sourced directly from HYPEBEAST's careers page and normalized into a canonical job model.