Patreon

Patreon

Director of Product Marketing

San Francisco · Director

Sponsorship not specifiedDetected 112 days ago
Product ManagementProduct StrategyResearchLeadershipCommunicationMentoring

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odds of building a lasting career here

37Risky
Cap-exempt (no lottery)0
Sponsors this role78
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

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Files H-1B transfers

5 transfer filings in the last year, covering 5 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

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About the role

  • As Director of Product Marketing, you'll be the connective tissue between our product and the creators and fans we serve.
  • This is a role for someone who thinks in systems: you see how positioning, messaging, and launch execution compound over time into a brand that creators trust and fans love.
  • You'll bring the voice of the market into product decisions and the voice of product into the market.

Responsibilities

  • Own Patreon's product positioning and messaging framework. This includes defining who we're for, what makes us different, and how to articulate our value at every stage of the creator and fan journey
  • Lead go-to-market strategy for major product launches, coordinating cross-functional execution from narrative development to adoption measurement
  • Build and maintain deep market intelligence: understand creator and fan motivations, competitive alternatives, category trends, and unmet needs that inform both product and marketing strategies
  • Partner with Product leadership to influence roadmap prioritization by surfacing insights that sharpen our bets and reveal emerging opportunities
  • Develop the tools, frameworks, and narratives that enable Creator Success, Partnerships, and Acquisitions teams to pitch Patreon's value with conviction
  • Define how we measure product marketing impact - from feature adoption to creator activation - and build the feedback loop that connects market outcomes back to product and leadership
  • Recruit, develop, and lead a high-performing Product Marketing team
  • A natural collaborator who builds trust quickly with Product, Brand, and Growth teams and knows how to align competing priorities without losing momentum
  • Demonstrated ability to build and develop high-performing teams; you take mentorship seriously and create an environment where PMMs do their best work
  • A genuine passion for the creator economy and curiosity about how creators build audiences and businesses

Requirements

  • 10+ years of experience in product marketing, with at least 3 years in a senior or lead role owning positioning and go-to-market strategy for a consumer or creator-facing product
  • you're as comfortable writing a messaging framework as you are running a launch command room

Compensation

  • Patreon offers a competitive benefits package including and not limited to salary, equity plans, healthcare, flexible time off, company holidays and recharge days, commuter benefits, lifestyle stipends, learning and development stipends, pa

Company info

  • MarComms (Marketing & Communications) at Patreon is a scrappy and mighty team made up of our Brand Marketing, Product Marketing, Lifecycle Marketing, Creative, PR, Events, Social, Creator Partnerships, Media, Video, and Program Management teams.
  • Our key cross-functional partners include Product, Acquisitions, and Creator Success teams.The Director of Product Marketing role reports to the SVP, Marketing.
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This listing is sourced directly from Patreon's careers page and normalized into a canonical job model.