REP Fitness

Senior Director, Creative

Westminster, CO · Director

Sponsorship not specifiedDetected 2 days ago

Brand StrategyPerformance MarketingCustomer SupportPhotographyLeadership

About the role

The goal of t he Senior Director, Creative is to help REP be the most trusted and innovative strength brand in the world.
In doing so, this role o wn s the REP narrative and creative vision across every consumer touchpoint - brand identity, campaigns, content, social media, seasonal storytelling, packaging, retail, DTC, etc.
Essential Functions: I ncluding the following.

We drive momentum; if there is an opportunity to make us better, we want to hear it
Drive holistic creative & narrative development for REP - the throughline that connects all brand & product stories to all functions, business channels and geographies into one coherent brand story.
Define, evolve, and steward REP's global brand identity system - logo, typography, color, photography direction, and design language - across all channels and markets.
Serve as the final creative authority on all brand-facing output; maintain a comprehensive style guide and asset library used across departments and external partners.

REP designs world-class, innovative gym equipment that is sold around the world, and we are now expanding into apparel, supplements, athletes, and events.
REP was established in 2012 by two brothers who shared a deep passion for fitness.
With a dedicated team of over 200+ fitness enthusiasts, our vision is to be the #1 Strength Brand in the World.
We believe in building a culture centered around fitness, so we specialize in outfitting home gyms, commercial gyms, and strength and conditioning facilities.
5000 fastest growing private companies in 2018 and 2021 and then voted the best home strength product launch in 2022 by Garage Gym Experiment.
Our team works out together, and we regularly invite fitness superstars to join us.

We empathize with our customers; understand the ' why' behind every decision we make
We don't let perfect get in the way of good; we are better today than we were yesterday
At REP, we continue to grow and bring new opportunities for those who want to be a part of a winning team.
We offer a hybrid work environment with a minimum of three days in the office, but there's flexibility about which days and hours.

This listing is sourced directly from REP Fitness's careers page and normalized into a canonical job model.