ButterflyMX
Creative Content Strategist
US Remote
Sponsorship not specified$70k-$85kDetected 6 days ago
LLMsSEOContent MarketingHubSpotSalesforceGoogle AnalyticsGrowth MarketingWordPressCommunication
About the role
- ButterflyMX is looking for a Creative Content Strategist to join our marketing team and help shape the future of our content ecosystems across a diverse range of B2B2C touchpoints.
- We need a modern strategist who can connect customer pain points and cultural insights across channels and teams, and leverage advanced A.I. workflows to turn them into scalable and automated growth engines for property managers, owners, and residents alike.
- This is a hybrid role: part creative visionary, part systems architect, part growth hacker.
Responsibilities
- Conceptualize and deliver high-impact campaigns with clear value propositions that resonate with our diverse B2B2C audience, from real estate developers, owners, and property managers to residents, vendors, and visitors.
- Collaborate cross-functionally to understand technical updates and translate them into intuitive, value-driven content narratives.
- Partner with the marketing team, to ensure seamless execution, platform-native formatting, and consistency.
- Design distribution flywheels that maximize asset leverage, ensuring every core piece of content organically amplifies our reach.
- You will collaborate cross-functionally with marketing, sales, and product teams to create compelling, value-based narratives, and then leverage paid and non-paid channels to amplify that messaging.
- We strive to create an accessible and inclusive experience for all candidates and employees.
Requirements
- 3-5 years of experience in B2B content strategy, growth marketing, SEO/GEO, and digital audience development, preferably at P/E backed companies.
- Proven experience successfully leveraging LLMs (e.g., ChatGPT, Claude, Gemini) for automated and scalable content creation.
- Familiarity with HubSpot, WordPress, Salesforce, Google Suite, and other common workplace software.
- Experience or strong familiarity with B2B2C content and marketing best practices and frameworks.
- Track record of distributing across multiple channels, including WordPress, Facebook, LinkedIn, YouTube, Vimeo, social, and email.
- Data literacy with a demonstrated ability to collect, analyze, and interpret metrics and conversion data on Google Analytics and Ahrefs to inform creative decisions.
- Proven experience leveraging AI tools in professional settings.
- You must have the authorization to work in the US to become an employee.
Compensation
- The expected base salary range for this position is $70,000-$85,000.
- Actual compensation will depend on factors including budget, skills, experience, location, and internal equity.
- This position may also be eligible for bonuses, equity, or other forms of compensation, where applicable.
Benefits
- Comprehensive Medical (ButterflyMX covers 90% of the cost), Dental, and Vision plans (ButterflyMX covers 100% of the cost) starting day 1
- 13 paid holidays, 25 PTO days
- Paid Family Leave
- We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Company info
- ButterflyMX is on a mission to empower people to automate property access, operations, and security from a single platform.
- Our products are installed in more than 20,000+ multifamily, commercial, gated communities, and student-housing worldwide, including developed, owned, and managed by the most trusted names in real estate.
- Our features are designed for developers, owners, property managers, and tenants, and our products lower operating costs and improve tenant satisfaction.
- Developers and owners no longer need to run building wiring or install in-unit hardware.
- Property managers can grant building access, revoke permissions, and review entry logs from an online dashboard.
- Residents can open doors from their smartphones, issue visitor access, and see who is trying to enter the building.
- Fantastic people are the key to our success.
- As a distributed, primarily remote workforce, we're looking for more intelligent, passionate, collaborative, ai-forward, and down-to-earth individuals to join our growing team.
- We're driven by a shared commitment to excellence and innovation, grounded in our core values: We delight our customers, We take ownership, We are a community of collaborators, We speak up, We think big and do small, and We are tenacious.
Equal opportunity
- equal opportunity employer and we value diversity at our company.
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This listing is sourced directly from ButterflyMX's careers page and normalized into a canonical job model.