NCL Bahamas
Senior Manager, Brand Strategy
Miami, Florida · Senior
Sponsorship not specifiedDetected 28 days ago
Brand StrategyResearchLeadershipCommunicationCollaboration
About the role
- As you learn more about our company, we think you will agree that there is no better time than now to become a member of the NCLH family!
- APPLY ONLINE If you're interested to be considered for this position, please click the blue APPLY button at the top of the page to get started.
Responsibilities
- Lead the development, evolution, and governance of Norwegian Cruise Line's brand strategy, positioning, and messaging architecture to drive differentiation and long-term brand equity.
- Develop strategic briefs, messaging frameworks, and brand narratives that inform integrated campaigns, product initiatives, and key business priorities.
- Serve as a strategic partner to Creative, Marketing, Consumer Insights, and Commercial teams, ensuring alignment between brand strategy and execution.
- Lead and manage relationships with external brand, strategy, and research partners to maximize effectiveness and value.
- Foster cross-functional alignment among key stakeholders to advance brand priorities and support organizational goals.
- Execute additional responsibilities and strategic initiatives as needed to support evolving business objectives.
- Perform other job-related duties as assigned.
Requirements
- GROW YOUR CAREER WITH US At Norwegian Cruise Line Holdings (NCLH), we know our future success depends on our ability to attract and retain the very best talent.
Benefits
- Synthesize consumer insights, brand health metrics, market dynamics, and competitive intelligence into actionable strategic recommendations.
- Monitor brand performance and marketplace trends, identifying opportunities to strengthen brand health, relevance, and impact.
Company info
- Regent Seven Seas Cruises
- It is Norwegian Cruise Line Holding's policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.
- The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification.
- They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.
- All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
- Brand Overview
- Norwegian Cruise Line
- Oceania Cruises
- New Releases
- Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands.
- The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year.
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